Hi, I’m Matteo, a Shopify Expert and Web Designer specialized in building, optimizing, and scaling high-performance eCommerce experiences. I’ve worked extensively with Shopify for several years, helping medium and large businesses design, develop, and grow their online stores with a strong focus on UX, performance, and conversion rate optimization. I’m currently ranked among the Top 10 Shopify Experts in Italy, and I collaborate daily with brands that need more than just a “nice-looking” store, they need a platform that truly supports their business goals. My experience covers: Custom Shopify theme development Advanced theme customization and UI/UX optimization Shopify app integrations and API-based solutions Store migrations and complex setups (B2C, B2B, multi-market) Ongoing optimization, performance improvements, and CRO
Freelance Shopify Developers in the UK
Looking for a freelance Shopify developer in the UK? As of October 2026, 31 Shopify freelancers based in the United Kingdom list a profile on shopexperts, and 20 of them list Shopify development. Most work from London (21); the rest are spread from Bristol to Newcastle.
A freelancer suits a contained job: a theme change, an app set up, a batch of product pages, or ongoing fixes from one person who knows your store. UK-based freelancers appear first below, followed by freelancers elsewhere who also take UK clients.
Top-rated Shopify freelancers in the UK
I build Shopify stores that survive $1M+ sales days, high-traffic launches, and zero-downtime requirements. Senior Shopify Developer with 8+ years of experience building, scaling, and operating high-traffic Shopify storefronts for sports, entertainment, and hospitality brands. I’ve worked on Shopify ecommerce systems for organizations including Chicago Bulls, Denver Nuggets, Michigan State Football, OKC Thunder, Call of Duty, Four Seasons Hospitality, Coco5, Forme, and others — supporting $1M+ single-day sales, $500K+ launch days, and enterprise-scale inventories exceeding $60B across North America. My expertise spans Shopify 2.0 theme builds, advanced customizations, custom app development, and performance optimization for stores where downtime, slow checkout, or failed launches are not acceptable. I also run and operate my own Shopify store, which means every engagement is approached with an operator’s mindset — prioritizing conversion, scalability, clean architecture, and long-term maintainability over shortcuts or quick fixes. Best suited for brands doing real volume — or preparing for it.
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I fix wholesale operations for coffee roasters and CPG brands on Shopify. Most wholesale runs on customer tags, spreadsheets and email reorders until it stops scaling. I set up proper company accounts with per-account pricing that applies automatically at checkout, real net terms, and a reorder flow your accounts use themselves, so your team stops hand-entering orders. Recent work: a Philadelphia-area coffee roaster moved ~40 wholesale accounts onto company pricing, with automated wholesale-versus-retail delivery rules at checkout. Another roaster runs 240+ wholesale accounts through the system we built. Typical engagement is a wholesale setup on your existing store, then ongoing support as your wholesale grows. I'm not the right fit for one-off theme work or open-ended custom builds.
Chargeback and Fraud prevention Consultant Chargeback Manager Customer Support team Manager/Service Provider With more than 5 years of experience as a chargeback and fraud defense lead consultant in million-revenue companies and consulting firms, I'm able to develop the most efficient chargeback and fraud management strategy for your business model and control the implementation of the new processes from 0 to fully functional workflows. Your loss prevention will be as sophisticated as in indutry leading companies. No strings attached - my consultation is free and the charges are result based.
I have over 6 years of Shopify Development experience. I've worked both as a freelancer as well as a full time employee. I've worked with both Shopify Plus agencies, and smaller agencies. I am looking to continue my career as a freelancer specializing in Conversion Rate Optimization and Shopify Development.
I’ve been a Shopify developer for over 9 years and I help brands turn their e-commerce ideas into high-performing Shopify stores using Liquid, HTML, CSS, and JavaScript. I've worked in complex tasks such as integrating Shopify apps, Shopify Admin API, custom design development, apps extensions development, theme development and much more. I specialize in: Store migration Theme customization Store build or redesign Checkout upgrade Email marketing
I’m a german Shopify developer with over 5 years of experience working on e-commerce projects. My work focuses on custom Shopify development, store optimization, automations, and SEO foundations. I build and customize themes and apps using Liquid, HTML, CSS, GraphQL and JavaScript, and I regularly work with Shopify Flow and n8n to automate workflows and connect external tools. Projects I’m especially proud of include custom Shopify theme builds, clean migrations from WooCommerce and Shopware, and automation setups that significantly reduced manual work for store owners. I value clean code, clear communication, and solutions that are easy to maintain and scale over time.
Former founder of PushOwl, the Shopify web push notification platform used by 50,000+ brands (acquired by Brevo). IIT Jodhpur alumnus and ex-Microsoft engineer. I help Shopify merchants deploy OpenClaw, an open-source AI assistant platform, on their own infrastructure. For $250, I will set up OpenClaw on a VPS, connect it to your Shopify store via API keys, and walk you through managing it yourself.
Versatile growth marketer and Shopify expert with over 15 years of experience across eCommerce. Proven success in scaling D2C brands through CRO, acquisition strategy, and full-funnel optimisation. Deep experience owning and evolving Shopify ecosystems, leading platform-wide upgrades and integrations that drive performance, compliance, and customer insight.
A passionate and results-driven freelance Shopify Systems Engineer with over 8 years of expertise in designing and optimizing ecommerce solutions for high-growth brands. Specializing in developing and scaling custom Shopify themes, apps, and headless setups, I bring a strong blend of technical depth and business impact awareness. Proficient in integrating complex systems like Shopify APIs, webhooks, and ERP solutions, while optimizing checkout, subscription flows, and revenue-critical logic. With a focus on performance optimization, SEO, and conversion rates, I’ve helped clients increase AOV, reduce churn, and drive growth. Adept at using AI tools to accelerate development and streamline merchant operations, I provide end-to-end solutions that bridge the gap between technical execution and business goals. Whether working independently or as part of a team, I deliver high-impact solutions that ensure both technical reliability and measurable revenue improvement.
Hire a freelance Shopify developer in the UK
What UK freelancers list. Of the 31 UK-based freelancers, 20 list Shopify Development and 19 list Store Setup & Management. Consulting & Strategy (15) and Marketing & Growth (11) come next, and 8 list Design, UX & Branding.
Starting prices. 27 of the 31 show a starting price, in US dollars as of October 2026. The median is $250 and the middle half sits between $85 and $750. A starting price is the smallest job a freelancer will price, not a quote for your store.
How to shortlist. Send the same brief to two or three: your store URL, what needs doing, your deadline and a budget band. Ask each for a UK store they've worked on, and how they handle work outside their own skills, such as design or copy.
Need a team rather than one person? Compare Shopify developers in the UK, including agencies.
United Kingdom Shopify freelancer FAQ
You get one person who builds, answers your messages and invoices you directly, in your time zone. That suits focused work and ongoing fixes on a store they already know.
A freelancer suits contained work and gives you a single point of contact. Choose an agency when design, development and marketing have to move together, such as a rebuild or a migration. See Shopify freelancer vs agency.
On shopexperts, UK-based freelancers who show a starting price have a median of $250, with the middle half between $85 and $750 (US dollars, October 2026). Your quote depends on the scope, so send a clear brief before comparing prices.
21 of the 31 UK-based freelancers work from London. Shopify work runs remotely, so location matters less than the stores they've built. For London only, see Shopify experts in London.