Kollect Korner Shopify CRO & Conversion Optimisation by TRMC

Kollect Korner is a USA-based collectibles e-commerce platform focused on building a strong community around product discovery, exclusivity, and customer engagement. The brand combines curated collectibles with loyalty-driven experiences to encourage long-term relationships with its customers.

Collectors (both new and experienced)
Enthusiasts of exclusive and limited-edition items
Community-driven buyers who value rewards and engagement
Repeat customers motivated by loyalty programs and offers

The Challenge

Increase conversion rate
Improve average order value (AOV)
Drive overall revenue growth
Enhance product interaction and purchase flow
Maintain exclusivity in purchasing logic
Strengthen customer retention and repeat purchases

Low conversion efficiency despite existing traffic
Limited average order value
No structured system for controlled product exclusivity
Weak engagement and retention mechanisms
Underutilised email automation and loyalty programs
Inefficient product discovery and search experience

Solution

TRMC implemented a CRO-focused strategy by optimising key areas of the Shopify store instead of redesigning it بالكامل. The approach focused on high-impact improvements across the homepage, collection pages, and product pages, combined with revenue-driven feature enhancements and retention systems.

Conversion-focused UI enhancements across core pages
Product bundling feature to increase AOV
Purchase restriction system for exclusive items
Improved product discovery and search experience
Loyalty rewards program implementation
Email automation setup (Omnisend) for revenue generation
Streamlined user journey for faster conversions

Used Shopify apps and theme

Omnisend

Result

The project delivered strong, measurable growth across all key metrics:

Conversion rate increased by 49% (reaching 7.53%)
Orders increased by 343%
Average order value increased by 50%
Total sales increased by 595%
Rewards program gained 10,688 members
Email automation generated $589K+ (33.2% of total revenue)

Kollect Korner is now a highly conversion-driven Shopify store with improved user experience, stronger retention, and significantly higher revenue performance.

“If you're looking for top notch 5 star service, Team Rhino is the best. I started working with them and saw results basically overnight. I still work with them every day. It doesn't matter what obstacle I throw at them, Team Rhino comes out on top every single time.”

Tina Dabado

Founder,

Kollect Korner

Team Rhino Marketing Consultants FZE