PDP Optimization (Product Page UX + Performance)

Why you need it: The PDP is your main salesperson. If mobile UX is messy, trust is weak, variants are confusing, or key info is buried, you pay for clicks that don’t convert.

What I do: I simplify decision-making on the PDP and remove performance friction while keeping clean theme architecture.

How I do it: PDP audit → Figma updates to key blocks (media, variants, ATC flow, trust, hierarchy) → modular Liquid/JSON sections → real-device QA.

Why me: No app-stacking that kills speed and maintainability. I build native, scalable theme components.

Result: Clearer offer, lower cognitive load, faster load times, more reliable mobile behavior.

How to start: 1–3 PDP URLs + product type + what’s underperforming (low ATC, high bounce, weak mobile).