Shopify Performance & Front-end Developer | 10+ Years Building Fast, Custom Stores I’ve spent over 10 years building, customizing, and speeding up Shopify stores for brands of all sizes. I build custom themes and apps, fix slow pages, improve how a store looks and works on desktop and mobile, and handle Shopify Plus checkout customization with Functions. I care about work that is reliable on launch day and still holds up months later, so I stay available after delivery. Proud father of Radost. What I do Custom themes, apps, and front-end features, built to fit your store Shopify Plus Functions and checkout customization CRO & Speed optimization and Core Web Vitals, including advanced CLS fixes UX improvements that make your products easier to find and buy, on desktop and mobile What sets me apart Reliability. Good development doesn’t end at launch, so I stay available for support, improvements, and fast problem-solving. Clients get one person who knows their store and answers quickly, before and after delivery. Free Store Quick Look Send me your store link and within 3 business days I’ll send a one-page summary covering: Your biggest speed problem, explained in plain language A first look at your apps: how many are installed, what looks wrong, and which ones could be replaced with custom theme code Three things on your mobile shopping path that I would fix first, each with a screenshot It’s free, there’s no commitment, and I change nothing on your store. If you’d like the issues fixed, we go ahead step by step: I confirm the scope, and you approve each step. I take a limited number each week, for established stores. Canvas services (new Shopify feature) Canvas store-build sprint For new launches and smaller merchants who want a custom store fast. Kickoff call to define your brand, products, audience, and goals AI-assisted design direction: I write the brief and guide Sidekick in Canvas, then refine the result with direct edits and QA Responsive QA on mobile, tablet, and desktop, covering product, collection, cart, and checkout flows Core Web Vitals and layout shift check before launch Launch, walkthrough, and a post-launch support window of 14 days Working with me Whether it’s a full store build, advanced customization, a Canvas build, or performance tuning, you get clear communication, consistent quality, and dependable support. Not sure where to start? Send me your store link for a free Quick Look.
Surge Theme Shopify Help: Setup, App Cleanup and Custom Edits
Top-rated Surge theme experts
10+ years, 500+ Shopify store owners, and countless successful projects—I'm a top-rated Shopify expert dedicated to helping brands improve their store's conversion, speed, functionality, and aesthetics. As the longest-serving developer at Shopexperts (formerly HeyCarson), I've built my reputation on meticulous attention to detail, reliability, and unwavering commitment to client success. My work speaks for itself —check out reviews from past clients who can attest to my dedication and results-driven approach.
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I’m a seasoned web developer and Shopify specialist with over 5 years of experience delivering high-converting, beautifully designed online stores for clients worldwide. As a core member of the ShopExperts team, I’ve led and contributed to projects ranging from complete Shopify migrations to advanced customizations, always focusing on UX/UI best practices and modern e-commerce strategies. My approach blends technical excellence with creative vision: I believe that every brand deserves a digital presence as unique and inspiring as its mission. Whether you’re a startup seeking rapid growth or an established business looking to refresh your online store, I’ll help you unlock your site’s full potential. I specialize in all aspects of modern web development and optimization: From designing and building engaging websites, to customizing user experiences, integrating third-party tools, and ensuring your online presence performs at its best. My clients value my clarity, reliability, and my commitment to going the extra mile to achieve outstanding results. I’m passionate about staying ahead of e-commerce trends and turning challenges into growth opportunities. Let’s build the future of your brand, together.
We connect eCommerce brands and agencies with top freelance Shopify developers and designers. Hire for single projects or ongoing needs. No hiring fees or recurring charges.
I help Shopify brands launch, scale, and optimize their online stores through custom theme development, advanced section builds, and seamless app integrations like subscriptions. With 8 years of hands-on Shopify experience and over a decade in tech, I deliver reliable, conversion-focused solutions that are easy to maintain as your business grows.
Surge theme jobs worth handing to a developer
A switch to Surge is mostly a rebuild of your templates plus an app clean-up. Both reward care more than speed.
Getting it into Shopify. Themes bought outside the Theme Store are uploaded as a ZIP file, or connected by a developer through Shopify's GitHub integration or Shopify CLI. Rebuilding the homepage, product and collection templates in Surge's blocks is the bulk of the job.
Retiring overlapping apps. Each app the theme might replace needs checking: what it does on your product page or cart, what data it holds, and whether Surge's block covers the same ground.
Review syncing. Version 1.2.0, released in February 2026, added review syncing from two review platforms. Someone has to connect your account and check how reviews display.
Navigation and image ratios. Version 1.1.0 added a mega menu and image aspect ratio controls, alongside a product page and cart rebuild. Setting both up properly keeps collection grids tidy.
Sections Surge doesn't ship. ConversionWise describes the code as clean for developers. Anything the blocks don't cover becomes a custom section.
Edits versus the updater. A one-click updater sends every new release to your store automatically. The site doesn't say how edited files are treated, so confirm with ConversionWise before changing theme code.
CRO questions go to ConversionWise. Members get weekly live CRO sessions, video guides and documentation. Use those before paying for advice on layout choices.
What to ask a Surge theme developer before hiring
Surge is sold outside the Theme Store, so fewer developers have used it. Find out early whether yours has.
Have you built a store on Surge? Ask for a live example and which version it runs. Experience with the block library shortens every estimate.
Which apps would you remove first? A careful answer: list every app, note what each one does on the storefront, export data such as reviews, then remove one at a time on an unpublished copy and compare.
How will you protect edits from automatic updates? There's no published answer from ConversionWise. A good developer says they'll ask, keep edits in separate sections or snippets, and log every file.
ZIP upload or GitHub? Developers who work through the GitHub integration or Shopify CLI give you version history for every change, which matters on a theme that updates itself.
Danger signs. Promising a conversion lift because the theme is built for CRO. Uninstalling apps in bulk on the live store. No copy of your current theme kept.
A starter task. Install Surge as an unpublished theme, rebuild one product template with real products, and list the apps it could replace. Our guide to apps slowing a store helps with that audit, and theme customization experts take on the follow-up work.
Buying, installing and updating Surge: the fine print
Sold direct, not through Shopify. Surge has no Shopify Theme Store listing. You buy from surgetheme.com, and support, updates and license terms come from ConversionWise.
License terms. The FAQ states a one-time license fee, no monthly subscription and no per-store fees. As of October 2026, the site doesn't link to separate license or refund terms, so get them in writing before you pay.
Release pace. The site counts nine releases since December 2025: an automatic updater in 1.0.1, an SEO rebuild in 1.0.3, the product page and cart rebuild in 1.1.0, review syncing in 1.2.0, and 1.3.0 listed as current.
Updates arrive on their own. Free for all license holders and delivered by the one-click updater. Test after each release, especially if your developer has edited code.
Where help lives. Video guides, AI training modules and documentation sit behind the members' login, alongside a community the site puts at over 4,000 members.
A preview bar check. Shopify documents a known issue on some themes bought outside the Theme Store, where a preview_theme_id parameter in theme code shows the preview bar to every visitor. Check the live store after install.
Surge theme badge holders by focus
All 5 badge holders list store setup and 4 list development, the right mix for a theme switch that is mostly setup with some code.
Store setup and management
All 5 list it: install, templates and app clean-up
Shopify development
4 of 5, for custom sections and code checks
Design, UX and branding
2 list it, for layout and visual polish
Consulting and strategy
On 1 profile, useful for deciding which apps to retire
Locations
One each in Argentina, Bulgaria, Canada, Nepal and the United States
Languages beyond English
Between them: Bulgarian, Hindi, Nepali and Spanish
Surge theme Shopify FAQ: price, updates and apps
As of October 2026, surgetheme.com lists a $497 one-time license, with no monthly subscription and no per-store fees. Updates are free for license holders. SURGE 2.0 is on a free-to-join waitlist, with launch licenses capped at 500. Setup and custom work are separate costs; our customization cost guide covers typical ranges.
No. ConversionWise sells it directly, so you add it to Shopify by uploading a ZIP file, or a developer connects it with Shopify's GitHub integration or Shopify CLI. Support, updates and license terms all come from ConversionWise rather than through the Theme Store.
ConversionWise says it replaces 15 or more common apps, including review widgets and cart tools, through built-in product page, cart drawer and collection blocks. Whether it replaces yours depends on what each app does. Audit them one at a time on an unpublished copy, and export data such as reviews before uninstalling.
The site doesn't say. It describes a one-click updater that delivers each release to your store automatically, but not how edited files are handled. Ask ConversionWise before any code edit, and have your developer keep changes in separate sections or snippets with a written log.
Your current theme, the full app list with what each app does, the Surge version you hold, and your top product pages by revenue, since those templates get rebuilt first. Mention any custom code on the current theme that has to come across.




