Logo Media is a Shopify-focused development agency with 15+ years of experience helping DTC and e-commerce brands build, optimize, and scale their online stores. We've partnered with 200+ brands — including Chubbies, Alo Yoga, and Krave Beauty — generating over $680M in client revenue with an average 25%+ improvement in conversion rates. Our team specializes in custom Shopify theme development (Horizons, Prestige, Impact, Skeleton), complex migrations (WooCommerce, Magento, BigCommerce → Shopify), CRO strategy, Shopify Plus builds, and third-party app integrations. We also handle B2B/wholesale setups, Shopify Collective configurations, and headless/Hydrogen builds for brands that need performance at scale. Tech stack: Shopify Liquid, Hydrogen/Remix, JavaScript, Node.js, Tailwind CSS, Figma, ClickUp, Vercel, and a growing suite of AI-powered development tooling. We work across the full project lifecycle — from discovery and design to launch and ongoing optimization — and bring a data-driven, partnership-first approach to every engagement.
Hire Shopify Developers & Custom Solution Experts
"Shopify developer" describes at least six specialisms that share a platform and almost nothing else. Hourly rate tells you very little about fit — a strong theme developer given a custom app project delivers something that works and can't be maintained, and a senior backend engineer with no Liquid experience spends paid hours learning your theme.
Six specialisms cover nearly all Shopify development:
- Theme and front-end work — custom theme development, theme customisation, and anything visible on the storefront the editor can't do. On shopexperts, theme customisation packages have a median of $548. The majority of Shopify development sits here.
- App and API development — custom apps for internal workflows, public App Store apps, and API integrations. Custom development and app packages on shopexperts have a median of $1,000 for a defined scope; larger app builds are quoted per project. See Shopify app development.
- Checkout and Plus features — checkout customization, Checkout UI extensions and Shopify Functions development. Most of it needs Shopify Plus: extensions inside the checkout steps and custom Functions are Plus-only, although any plan can brand its checkout and use public apps built on Functions.
- Backend and systems — ERP and backend integrations, connecting Shopify to systems that weren't designed to talk to it. More data modelling than Shopify.
- Headless — Hydrogen and headless commerce development. A genuinely different discipline, and most stores don't need it; a well-optimised theme covers what merchants usually assume requires it.
- Fixing and hardening — bug fixes and troubleshooting, performance and speed optimization, and accessibility compliance. Reactive work, and frequently the right first purchase.
If you can't tell which applies, a short paid scoping engagement costs less than hiring the wrong specialism and discovering it in week three. Compare expert Shopify developers below, or browse the specific service you need.
Top-rated Shopify developers, agencies and Plus Partners
I've been a Shopify developer for nearly 15 years. I've grown with the platform and have handled some amazing clients and projects. I'm a full-stack developer and have the skillset to handle any issue; or help you plan and grow.
Let us match you with the right Shopify expert for your needs.
Share your project details, and we'll handpick the best matches from our Shopify expert directory.
Consentmo is a GDPR/CCPA compliance solution built for Shopify brands selling worldwide. We manage consent, cookies, regional laws, data requests and tracking integrations. Easy to set up, reliable at scale and ready for any storefront running across multiple regions.
Looking for a Shopify store that doesn't just look great, but actually converts? You're in the right place. I'm Marwane, a Top Rated Shopify Developer and Designer with a 100% Job Success Score on Upwork. I specialise in building conversion-optimised Shopify stores for DTC brands, e-commerce startups, and established businesses ready to scale online. What I bring to the table: - Custom Shopify store design & development (from scratch or theme-based) - High-converting landing pages & product pages (Replo, Shopify 2.0, Liquid) - Shopify theme customisation & redesigns Mobile-first, responsive design that looks flawless on every device - CRO (Conversion Rate Optimisation) strategies baked into every build - SEO-friendly architecture to help your store rank and get found - Shopify Plus experience for scaling brands
Since 2009, I’ve been walking into companies that seem to be running smoothly… but on the inside, they’re falling apart. Slow processes. Employees stuck on pointless tasks. Broken systems held together with patches. Money quietly slipping away every day. And the worst part is that many companies don’t even realise it. Everyone promises growth. Everyone sells miracle automation solutions. Everyone talks about scalability whilst your business continues to drown in the same problems. I don’t sell smoke and mirrors. I find the fault. The bottleneck. The exact crack that’s holding your company back. And then I build a real solution. No templates. No off-the-shelf systems. No ‘premium solutions’ copied from another company that has nothing to do with you. Every business has its own processes. Its own mistakes. Its own limitations. That’s why I first understand how everything works. How your team works. Where they’re wasting time. Which manual tasks are destroying productivity without anyone questioning it. Because when you eliminate the chaos… you start to regain control. Your employees work better. Sales stop being down to luck. And your business starts to function as a system… not as a constant emergency. No empty promises. No unnecessary complications. One problem. One solution. Now the question is a different one. How much longer are you going to keep losing money over problems that should already have been sorted out? How much more strain can your business take before it breaks down? If you want to grow for real… if you want to stop putting out fires every day… if you want a system that works for you, not the other way round… Then get in touch. Tell me what’s going wrong. Where you’re stuck. What your business needs. And we’ll forge the solution you really need.
Established in 2021, our Shopify Development Agency has worked on 500+ stores globally. We deliver end-to-end solutions — from setup, design, and migration to theme customization and SEO. We don’t just promise results, we make them happen. 🏆
Ecom Swift LLC is an affordable digital marketing company serving Shopify since 2018 with 900+ satisfied customers. We serve clients worldwide. Low sales? Find out why ➜ https://audit.ecomswiftllc.com/ Whatsapp💬: +1 631 251 1767 Email 📧: [email protected]
With over a decade of proven expertise in Shopify and Shopify Plus, and 16,000+ active customers, MLVeda partners with high-growth startups and global enterprises to deliver scalable, end-to-end Shopify solutions. Your trusted Shopify experts. Visit us at www.mlveda.com
Shopify Store Development Agency established in 2019, worked on 500+ Shopify stores. We offer end to end Shopify solutions ranging from Store Setup, Store Design, Store Migration, Theme Customization to SEO. We just don't say it, we deliver it. 🥇🥇
Expertise in Shopify Store design, Speed Optimization, Theme Customization, Store Migration & SEO. TOP SHOPIFY EXPERTS with 2000+ Jobs Completed! Call Us +1 (209) 207-0499 Email Us: [email protected] Get In Touch!
How to hire a Shopify developer
Development quotes vary widely — the same brief can return figures far apart, because it was ambiguous enough to support both readings.
Write the brief as an outcome with constraints, not a task. "Build us a custom app" produces vague quotes. "Build a custom app that syncs inventory between Shopify and our NetSuite instance every 15 minutes, handles 8,000 SKUs across three locations, and alerts us on sync failure" produces comparable ones. Time spent on the brief saves back-and-forth and money later.
Match the specialisation, not the rate. Theme and Liquid work fits freelancers and small studios. Custom apps need API experience. Shopify Plus builds, Functions and checkout work need a specialist with shipped Plus projects — a general developer learns them on your budget. On shopexperts, development freelancers list a median starting price of $100 and agencies $250 (October 2026).
Verify Partner status where it matters. Shopify's Partner Program has five tiers: Registered, Select, Plus, Premier and Platinum, with Platinum at the top. Verify claimed tiers in the Shopify Partner directory rather than accepting them from a proposal. Non-Partners can be excellent, but they lack the Partner support channel that resolves platform edge cases quickly.
Ask for live URLs and follow up on two of them. Three live Shopify stores from the last twelve months, and for a large project, contact two of those merchants directly. Ask whether the project shipped on time, what changed mid-project, and whether they'd hire again. That conversation is worth more than any portfolio.
Insist on milestone structure. Good quotes break into phases — discovery, build, QA, launch — with deliverables and payment tied to each. A lump sum with no phase breakdown means either a senior developer confident enough to absorb the risk, which is rare, or nobody has thought about the hard parts yet, which is common.
Ask who owns the code and where it lives. Repository access, documentation, and whether you can hand the project to another developer without an archaeology exercise. This costs nothing to agree upfront and is expensive to resolve later.
Which kind of Shopify developer do you actually need?
Six distinct specialisations, and the wrong choice costs more than the rate difference. Match your project to one of these before you shortlist. The prices below are fixed-price packages listed on shopexperts in October 2026; each covers a defined scope, so larger projects are quoted separately.
Theme and Liquid developer — theme customisation packages have a median of $548, custom section packages $280 and custom theme builds $1,750. Custom sections, layout changes, theme customisation, OS 2.0 migrations, styling beyond the editor. This covers the majority of Shopify development work. If your requirement is something visible on the storefront that the theme editor can't do, this is your hire.
Custom app developer — custom development and app packages have a median of $1,000 (middle half $390 to $2,499); larger app builds are quoted per project. Custom apps for internal workflows, public apps for the App Store, embedded admin tools, and anything using the Admin API, webhooks or OAuth. Distinct skill set from theme work; the overlap is smaller than merchants assume.
Shopify Plus and checkout specialist — Plus and checkout packages have a median of $1,050 (middle half $625 to $8,000). Plus setup and migration, Functions, Checkout Extensibility, multi-store, B2B. In practice it needs someone with shipped Plus projects. Mistakes here affect checkout, which makes them immediately expensive.
Integration engineer — integration packages have a median of $625, across 7 packages from $250 to $10,000. Connecting Shopify to ERPs, 3PLs, PIMs, CRMs and accounting systems. The work is data modelling and error handling more than it is Shopify, and someone who has only worked inside Shopify usually underestimates it.
Headless and Hydrogen developer — three headless packages are listed, at $2,499, $2,800 and $5,000; full builds are scoped per store. React engineering against the Storefront API. Genuinely different discipline, and most stores don't need it — a well-optimised theme covers what merchants usually think requires headless.
Maintenance and support developer — monthly support retainers have a median of $1,950 (middle half $500 to $2,575), and bug-fix packages $95. Ongoing fixes, theme updates, app conflicts, small features. Undervalued and frequently the right answer when the real problem is that nobody owns the store technically.
If you can't tell which of these your project needs, that's a legitimate reason to pay for a short scoping engagement before hiring. It's cheaper than hiring the wrong specialisation and discovering it in week three.
How much does a Shopify developer cost?
Shopify development spans a wide price range, because "development" covers everything from a CSS fix to an enterprise replatform. Typical market ranges, followed by what developers on shopexperts list:
Per project
$500 – $500,000+
Small fixes to enterprise Plus builds
Hourly rate
$60 – $400
Freelance developers to senior Plus specialists
Monthly retainer
$500 – $30,000+
Maintenance to active feature development
Starting prices on shopexperts
$85 – $1,000
Middle half of 596 listed; median $200
The first three tiles are typical market ranges, not shopexperts data. The fourth is: in October 2026, 596 Shopify Development experts listed a starting price. A starting price is the smallest job an expert will quote, often an audit or a small fix, so treat it as a floor, not a quote.
In the wider market, small theme fixes and Liquid customisation sit at $500-$3,500. Custom section development runs $600-$3,000 per section. Full theme development or heavy customisation runs $5,000-$30,000. Custom app development runs $12,000-$120,000+ depending on whether it's a private internal tool or a public App Store listing with billing and review. Integration work — ERP, 3PL, PIM, accounting — runs $15,000-$150,000+. Shopify Plus setup and enterprise builds run $20,000-$400,000+ depending on migration complexity and checkout customisation. Headless builds run $25,000-$500,000+.
Ongoing retainers sit at $500-$3,000/month for maintenance and small fixes, $3,000-$10,000/month for regular feature work, and $10,000-$30,000+/month for dedicated Plus development capacity. Well-specified work — theme customisation, defined feature builds, app configuration — travels well across time zones.
Architecture decisions, Plus edge cases and anything where the specification will change mid-project go better with a developer who shares some of your working hours, because the cost of a misunderstanding scales with the complexity of what's being built. Request a free quote for a figure specific to your project.
What do Shopify developers do?
Six specialisations, and most developers are genuinely strong in one or two:
Theme Development and Liquid
Custom sections, layout, OS 2.0 migration, storefront work
Custom App Development
Private and public apps, Admin API, webhooks, embedded tools
Shopify Plus and Checkout
Plus migration, Functions, Checkout Extensibility, multi-store, B2B
Integrations and Data
ERP, 3PL, PIM, CRM and accounting system connections
Headless and Hydrogen
Storefront API, React storefronts, PWA and mobile
Maintenance and Support
Theme updates, app conflicts, bug fixes, ongoing small features
Frequently asked questions about hiring Shopify developers
Shopify development covers six fairly distinct specialisations: theme and Liquid work on the storefront, custom app development against Shopify's APIs, Shopify Plus and checkout work using Functions and Checkout Extensibility, integrations with ERP, 3PL and accounting systems, headless builds with Hydrogen, and ongoing maintenance. Most developers are genuinely strong in one or two of these, and matching the specialisation to your project matters more than comparing hourly rates.
On shopexperts, the 596 development experts who list a starting price have a median of $200, and the middle half sit between $85 and $1,000 (October 2026). A starting price is the smallest job an expert will quote. Fixed-price packages are closer to project costs: theme customisation has a median of $548, custom development and apps $1,000, Shopify Plus and checkout $1,050, and monthly support retainers $1,950. Larger builds are quoted per project, so request a free quote with your scope.
Freelancers fit theme work, defined features and maintenance. Agencies fit larger projects where design, development and project management need coordinating, and where continuity across a longer engagement matters. Plus specialists fit Plus stores and projects with custom Functions, in-checkout extensions, multi-store or B2B. On shopexperts, development freelancers list a median starting price of $100 and agencies $250 (October 2026). Pick the smallest team that can credibly deliver your scope — a larger team costs more and rarely delivers more until the scope needs it.
Not necessarily. Plus work (custom Functions, checkout extensions, multi-store, B2B) rewards prior Plus experience, so ask for shipped Plus projects and check any claimed tier in Shopify's Partner Directory. A general developer can work on a Plus store, but learns its enterprise layer at your expense.
Small theme fixes take 1-3 weeks. Full theme development or heavy customisation takes 4-12 weeks. Custom app development runs 6-16 weeks. Integration projects run 8-20 weeks depending on the system at the other end. Shopify Plus migrations and enterprise builds take 12-32 weeks. Rush timelines are possible, usually at a premium, and almost always achieved by compressing QA, which is where the cost reappears later.
Platform-specific knowledge: Liquid templating, Shopify's app architecture and injection patterns, checkout extensibility rules, Functions, Plus enterprise features, and how to ship without breaking site speed or app compatibility. A capable general web developer can learn Shopify, but the ramp-up comes before productive feature work starts, and you're paying for it. For a store that runs its business on Shopify, platform-specific experience usually pays for itself.
For well-specified work, location matters less than the brief — theme customisation, features built from clear specifications, app configuration, and defined bug fixing travel well across time zones. Don't assume it costs less: on shopexperts, development experts based outside the US, Canada, Western Europe, Australia and New Zealand list a median starting price of $300, against $199 for those based there (October 2026). Where it goes wrong is anything where the specification will change mid-project, or where architecture decisions are being made rather than executed, because the cost of a misunderstanding scales with what's being built. Many mid-market brands run a hybrid: local senior direction and architecture, offshore implementation underneath it.
Five things. Which of the six specialisations is their primary one, and what proportion of their last year was spent there. Three live Shopify URLs from the last twelve months, ideally in a comparable scope. How they structure customisations so future theme updates don't destroy them — the answer should involve separate section and snippet files rather than edits to core theme files. Who owns the repository and documentation at the end. And what happens if the scope changes mid-project, because it will.