Freedom Finance is a boutique fractional CFO and accounting firm built exclusively for ecommerce brands. We work with founders who have outgrown basic bookkeeping and need real financial clarity to scale profitably. Our focus is on cash flow, inventory, unit economics, and decision-ready reporting — not just historical financials. We help ecommerce teams: Understand true profitability by product, channel, and offer Manage cash flow and inventory without surprises Build and maintain forecasts and 13-week cash flow models Improve gross margin, contribution margin, and ad efficiency Prepare clean, investor-ready financials We primarily support Shopify brands in the $1M–$50M+ range across DTC, subscription, and omnichannel ecommerce. Engagements are fixed-price and hands-on, with CFO-level ownership — not outsourced bookkeeping. If you’re looking for a financial partner who understands how ecommerce actually works, we’d love to help.
Find the Best Shopify Experts in Panama
Panama hands a Shopify store a currency decision most countries don't. The balboa is the official unit, but the US dollar is also legal tender and used for banknotes, so decide early which currency your store prices in and check that your payment provider settles in it.
That provider will be a third-party one, because Shopify Payments doesn't cover Panama. Getting both choices right is the first job for Shopify experts in Panama, and the one that's hardest to undo later.
As of October 2026, 3 experts on shopexperts are based in Panama: 2 agencies and 1 freelancer, all in Panama City. All three list Shopify development and store setup, and all three work in Spanish and English.
Three profiles are quick to read. Start with them below, then widen the search if none fits the job.
Top-rated Shopify experts in Panama
YourStoreMatters: The Shopify Growth Agency for Ambitious Brands. We help established brands scale their revenue on Shopify and Shopify Plus. We don't just build stores; we build systems that sell. Our focus is simple: High-Converting Design + Automated Customer Retention. How We Help You Grow: Shopify Store Builds: We design fast, premium stores that are easy for your team to manage. No messy code, just a stable foundation for growth. Email & SMS Marketing: As Klaviyo Master Silver Partners, we turn your email list into a consistent revenue engine (usually 30%+ of total sales) using automated flows and segmentation. Subscriptions & Loyalty: We implement Recharge and Love Loyalty to turn one-time buyers into recurring subscribers. Pain-Free Migrations: We handle the complex move from Magento, WooCommerce, or older Shopify themes so you don't lose data or rankings. Why Merchants Trust Us: We operate as your long-term partner, not a one-off freelancer. We are obsessed with your ROI, your site speed, and your customer's experience. Our Certified Tech Stack: We are official experts in the tools that power modern ecommerce: Growth: Klaviyo, Omnisend Apps: Recharge, Judge.me, Loox, Shopify Flow Themes: Specialized in customizing premium themes like Horizon, Archetype & Out of the Sandbox Themes. VERIFIED PARTNER PROFILE: Shopify · Klaviyo Master Silver · Rebuy Bronze · Recharge · Trustpilot · Judgeme · LoyaltyLion · TextYess Elite
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I’m a german Shopify developer with over 5 years of experience working on e-commerce projects. My work focuses on custom Shopify development, store optimization, automations, and SEO foundations. I build and customize themes and apps using Liquid, HTML, CSS, GraphQL and JavaScript, and I regularly work with Shopify Flow and n8n to automate workflows and connect external tools. Projects I’m especially proud of include custom Shopify theme builds, clean migrations from WooCommerce and Shopware, and automation setups that significantly reduced manual work for store owners. I value clean code, clear communication, and solutions that are easy to maintain and scale over time.
A Scandinavian Shopify agency based in Barcelona and Aarhus, working exclusively with Shopify to design, build, and scale high-performing Shopify stores. We're an award-winning agency that does everything from migrations to conversion rate optimization and custom theme designs.
Former founder of PushOwl, the Shopify web push notification platform used by 50,000+ brands (acquired by Brevo). IIT Jodhpur alumnus and ex-Microsoft engineer. I help Shopify merchants deploy OpenClaw, an open-source AI assistant platform, on their own infrastructure. For $250, I will set up OpenClaw on a VPS, connect it to your Shopify store via API keys, and walk you through managing it yourself.
With over 13 years of experience on Shopify, Hatch are a certified Shopify Plus Partner, delivering beautifully engineered ecommerce experiences for a wide range of global clients, across various industries. How we help Shopify and Shopify Plus businesses: Considered visual and UX design Custom Shopify development App integrations Growth retainer services Ongoing store maintenance Ecommerce strategy
I help DTC brands ($5M-$100M) break through growth plateaus by diagnosing what's limiting scale - usually they're driving traffic that doesn't convert, customer experience has friction, or teams are misaligned - then building the execution discipline to make growth predictable.
Senior digital designer with 8+ years of experience, focused on custom eCommerce design for DTC brands. Previously a partner and lead designer & developer at NFBS Studio Paris, running bespoke Shopify and Webflow projects end-to-end across fashion, food & bev, homeware, and cosmetics. Now running solo as Hippo Design Studio, focused entirely on Shopify design for DTC brands in Europe and North America. My development background means my work is implementation-ready and I know how to interface with developers. Relevant results: La Botte Gardiane (EPV French footwear, ~€1M/year) revenue up 34% revenue since launch. Château La Verrerie +32%revenue post-launch. Digital flagship for a champagne house founded in 1785 with €8-figures in yearly revenue.
Olá, somos um hub completo de serviços e referência em criação de lojas e rebranding com foco em CRO, UX/UI, personalizações, resoluções de bugs e recursos únicos. Além disso, pioneiros e Top1 no Brasil em otimização de velocidade com +1k clientes. Vem vender mais:)
Olá, com mais de 4 anos de experiência no Shopify construí uma sólida trajetória na criação, desenvolvimento e gestão de e-commerce. Meu objetivo atualmente é proporcionar um serviço de criação de loja, Design, desenvolvimento de sessões, correções de bugs e mais. =)
Three experts in Panama City, and what they cover
A short list by any measure. Two agencies and one freelancer, all in Panama City, make up the local list. A three-name shortlist has one advantage: you can speak to everyone before deciding. It carries one risk too. If the freelancer is booked, your only local choices are agencies.
All three build and set up stores. Every Panama-based profile lists Shopify Development and Store Setup & Management. Beyond that, Technical Support & Maintenance, Design, UX & Branding and Consulting & Strategy each appear on just one profile. A new build is well covered locally; anything more specialised depends on one person's calendar.
Spanish and English on every profile. All three list both languages. Brief in whichever one your team uses day to day, and ask for handover notes in the same language so whoever maintains the store later can read them.
Small numbers, real consequences. With three local experts, one holiday or one big client can empty the shortlist for weeks. If your launch date is fixed, contact all three in the same week and keep a regional option warm, such as an expert from the Colombia or Mexico pages linked below.
Reading the listing. Panama City's three come first. Scroll past them for remote experts who take Latin American clients; that's the place to find marketing help or a second freelancer quote.
When three local experts are enough, and when to look across the region
With three local experts, the question isn't which one. It's whether one of them can do the whole job.
Stay local for the build. A new store, a theme rebuild or a move to Shopify sits within what all three Panama-based profiles list. Ask each candidate how they've handled store currency for other clients; the answer shows whether they've thought about it. Ask the one profile that lists support whether it also maintains stores it didn't build.
Look regionally for growth work. None of the three lists Marketing & Growth. If the brief includes ads, email or SEO after launch, hire a Latin American marketing specialist from further down the listing and make the build team hand over cleanly to them.
Run a paid trial with two of them. Ask two Panama-based experts to quote the same small job, such as setting your payment provider up on a sandbox store and running test orders through it. Notice the questions they ask before quoting. The one who raises currency, tax and refunds first is usually the one to hire.
Balboas, dollars and manual tax: setting up a Panamanian store
Currency comes first. Panama's official currency is the balboa (PAB), and the US dollar (USD) is also legal tender and used for banknotes. Your expert should settle which currency the store displays and which one your payment provider pays out in before importing a single price, because changing it after products are live means checking every price again.
A third-party payment provider. Panama isn't one of the Shopify Payments countries, so a third-party provider handles checkout. A good expert asks what your customers expect to pay with, shortlists providers that support it in your chosen currency, and runs real test transactions, including a refund, before launch.
Tax rates you enter yourself. Shopify supports Manual Tax only for Panama. With no Shopify Tax or Basic Tax, the store charges whatever rates are entered and never updates them. The rates should come from your accountant; your expert's job is entering them correctly, checking totals on test orders and flagging when a third-party tax app would save you the upkeep.
Point-of-sale hardware. Panamanian addresses aren't served by Shopify's hardware store. For a shop counter or market stall, buy supported hardware from a third-party retailer once your expert confirms each model works with Shopify POS.
Spanish throughout. Spanish is supported in both the Shopify admin and checkout. Staff can manage orders in Spanish and customers check out in Spanish; your expert should translate any custom checkout text and edited order emails to match.
One shared core, three single specialisms
Every Panama-based profile covers the build. Each of the other three categories appears on one profile only:
Shopify Development
Every one of the three lists it: theme and integration work
Store Setup & Management
Likewise universal here, from first configuration to routine admin
Technical Support & Maintenance
Listed by 1, the local option for help after launch
Design, UX & Branding
Listed by 1, for a store whose look still needs work
Consulting & Strategy
Listed by 1, for planning before you commit a budget
Hiring in Panama: questions on cost, support and currency
Match the hire to the shape of the work. A freelancer suits a defined job with one owner, such as a theme change or a payment provider connection. An agency suits a launch spanning design, build and set-up, where you want someone coordinating. With one freelancer based in Panama, ask about availability in your first message and keep an agency quote in hand in case the timing doesn't work.
Ask before you sign, because it isn't automatic. Only one Panama-based profile lists Technical Support & Maintenance; the others list development and set-up. Some build teams sell a block of support hours after launch, others hand over and move on. Get it in writing: hours per month, response time for a broken checkout, and who keeps apps and the theme current. Otherwise, post-launch fixes arrive as new quotes.
Not for online work, which happens in the Shopify admin and over video calls. Shared working hours and a clear owner on your side matter more. Being local does help if you also sell from a physical shop, because POS hardware must be bought from an outside retailer and someone has to test it at the counter before opening day.
Budget from scope, not from a headline rate. List your product count, pages, apps, payment provider and any migration, then ask each expert for a fixed price against that list. Because both balboas and dollars are in use, ask everyone to quote in the same currency. Then compare what each quote covers after launch, not just the headline figure.
Five lines cover most of it: what you sell and how many products, which currency you'll price in, the provider you've picked or need advice on, any in-person selling, and your launch date. Add links to two stores you like and one you don't. Our guide on how to hire a Shopify expert covers the rest.