Find Your Ideal Shopify Expert. No Fees, Just Results.

I’m a seasoned web developer and Shopify specialist with over 5 years of experience delivering high-converting, beautifully designed online stores for clients worldwide.

As a core member of the ShopExperts team, I’ve led and contributed to projects ranging from complete Shopify migrations to advanced customizations, always focusing on UX/UI best practices and modern e-commerce strategies.

My approach blends technical excellence with creative vision: I believe that every brand deserves a digital presence as unique and inspiring as its mission.

Whether you’re a startup seeking rapid growth or an established business looking to refresh your online store, I’ll help you unlock your site’s full potential.

I specialize in all aspects of modern web development and optimization: From designing and building engaging websites, to customizing user experiences, integrating third-party tools, and ensuring your online presence performs at its best.

My clients value my clarity, reliability, and my commitment to going the extra mile to achieve outstanding results. I’m passionate about staying ahead of e-commerce trends and turning challenges into growth opportunities.

Let’s build the future of your brand, together.

I’m Tom, a Shopify-focused developer and consultant with extensive experience building high-performance eCommerce stores, custom apps, and integrations. I specialise in Shopify Plus, large-scale migrations, automation, and custom frontend builds using modern technologies like React, Remix, and GraphQL. I work with growing brands that need scalable, reliable solutions.

I help Shopify brands implement the technical improvements that increase conversion and revenue per visitor.

Teams have great ideas to improve performance: cart incentives, product page improvements, promotions, integrations...but engineering capacity often becomes the bottleneck.

My work focuses on translating those initiatives into reliable Shopify implementation so teams can move quickly without disrupting their storefront.

I often collaborate with growth teams and marketing agencies that need a reliable Shopify engineering partner. Most of my work involves ongoing storefront optimization and technical implementation supporting growth teams and marketing initiatives.

I help implement those initiatives across the storefront so campaigns can launch quickly and perform reliably.

Typical collaboration includes:

• cart and checkout improvements

• product page conversion enhancements

• promotion and merchandising systems

• storefront performance optimization

• integrations and technical troubleshooting

I’ve spent the past 12+ years working to increase engineering capacity for rapid storefront iteration.

Recent work includes Shopify migrations, storefront optimization, and ongoing engineering support for brands such as:

Donald Ross Sportswear (WooCommerce → Shopify Plus migration, build and launch, ongoing customizations and app work supporting marketing and ad teams)

Jeff Dunham (WooCommerce → Shopify migration, build and launch, ongoing technical management)

Just Keep Livin’ (theme refresh, technical adjustments, and Giving Tuesday campaign support).

I'm a Shopify developer with years of hands-on experience building and scaling e-commerce stores — from custom theme development to conversion rate optimization and third-party integrations. I've worked with brands like Après Nail and through platforms like Storetasker, delivering solutions that look great and perform even better.

I specialize in Liquid programming, frontend development, and UI/UX enhancement. Whether you need a full theme build, a tricky app integration, or a speed and SEO overhaul, I bring a detail-oriented approach that gets results — not just code.

I leverage AI tools like ChatGPT and GitHub Copilot throughout my workflow — drafting Liquid logic faster, QA-testing edge cases, and generating content-ready section structures. This means faster turnaround, fewer revisions, and more value for your budget.

My background spans custom store builds, GA4 + GTM tracking setups, Klaviyo integrations, loyalty app configurations, A/B testing, and cross-functional collaboration with design and marketing teams. I treat every project like it's my own store on the line.

I'm a Computer Software Engineering graduate and Growth Collective certified in Creative Website Design (Shopify). Let's build something that converts.