Since 2006, Michael has been at the forefront of ecommerce innovation. After launching and scaling his first online business to significant revenue and earning recognition in Internet Retailer's Second 500, he sold the company in 2015. Now Michael dedicates his expertise to helping other entrepreneurs succeed, combining deep technical knowledge with proven strategic insights gained from real-world experience. His services Include: E-commerce Consulting, Shopify Development, Automated Email Marketing, Website Migration, AI integration & Visibility, Website Audits, and Amazon Optimization. He utilizes AI for the following Site Pre-Design, Customer Service and Shopping Agents, CRO, Descriptions, Icon/ Graphic creation, Market Research, and more as he finds additional uses that add speed and value.
Hire Shopify Conversion Rate Optimization (CRO) Experts
Improving conversion rates allows Shopify stores to generate more revenue from existing traffic. Shopify CRO experts analyze user behavior, optimize product pages and checkout flows, and implement data-driven improvements that increase conversions and average order value.
Common services include:
• CRO audits and analysis
• A/B testing and experimentation
• UX and checkout optimization
• Funnel and behavior analysis
• Conversion-focused design changes
CRO expertise helps Shopify brands grow revenue without increasing ad spend. Compare experts and request a free quote in minutes.
Helping Shopify stores build an authentic brand that aligns across every touchpoint. I consult with merchants to audit their Brand DNA identity and ensure it flows seamlessly through the entire business. By making your identity clear and consistent across all experiences, we build trust and ensure you stand out to AI agents. Let’s optimise your CX to improve long-term retention, lower your acquisition costs (CAC), and turn casual visitors into loyal, sustainable customers.
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Adfix is a performance marketing agency that helps eCommerce brands scale sustainably through data-driven paid media and retention strategies. We specialize in Google Ads, Meta Ads, and Klaviyo lifecycle marketing for Shopify stores and direct-to-consumer retailers in the U.S. Our team combines creative strategy, data analytics, and conversion-focused optimization to deliver measurable growth. We manage full-funnel campaigns, from prospecting and UGC ad testing to automated email and SMS flows, ensuring consistent results and strong ROI. We also provide Shopify store management, conversion rate optimization, and design services to create seamless customer journeys that convert visitors into loyal buyers. Tech stack: Asana, Slack, Shopify, Klaviyo, Postscript, Triple Whale, Figma, and Looker Studio. We work with brands that want to grow profitably and build long-term success, not just chase short-term revenue.
Gloross helps ambitious D2C brands to migrate and accelerate growth on Shopify (Plus). Whether it's migrating to Shopify, increasing revenue and CR, improving user experience, or optimizing performance, we tailor our expertise to your specific needs and goals. With a dedicated team of experts in strategy, UX, design, development, and data-driven conversion optimization, we are committed to delivering solutions that drive measurable results.
We are your growth partner: Design/ Development Integrations Conversion optimization Paid Ads E-Mail Setup/ Marketing
We specialise in working with Fashion, Beauty and Jewellery retailers - developing sites, crafting e-commerce strategies and CRO optimisation. Our clients have included The Couture Club LTK The Edit LDN Emello Ed Hardy Doll Beauty WAWWA RASCALS LOOPI & more!
Built by operators, backed by results. Enterprise-level Shopify solutions designed and optimized by eCommerce veterans who measure success in growth, conversions, and ROI - not just launches. We help fast-growing DTC brands squeeze more money out of their websites and future-proof their tech stacks through redesigns, ongoing conversion optimizations, and custom platform enhancements. https://sparky.us/ _____________________________________________________________________________________________ Recent Projects: - HeyDude: Grew checkouts reached by 51% with bespoke Shopify theme in three months ahead of Holiday. Implemented SEO best practices to boost discoverability and site health - ' 47: Increased site speed by 300% with custom theme build, including custom Algolia Integration, & favorite teams concept to personalize shopping experience. - GHOST: Increased conversion rate by 7% with custom designed & built Shopify theme. Built custom award-winning loyalty program, mobile app, and GWP feature. - Rockets of Awesome: Led a Shopify Plus migration and built editable subscription bundles, reworked curation and box logic to empower merchandising, and delivered a custom quiz and box curator integrating Shopify, Awtomic, and Pitney Bowes. - Legends B2B: designed & build custom B2B website to drive wholesale growth leading to $9M in YoY revenue & 7.8% conversion rate. Improved wholesale efficiency: Faster bulk ordering, clearer inventory visibility, reduced manual ops - VENUS Fashion: Full scale migration, migrating products, customer data, and content into a streamlined Shopify Plus storefront with clear product structures. Unified tools and integrations into one ecosystem, reducing complexity and maintenance. - York Athletics: Designed and built a bespoke Shopify theme driving a 40% YoY conversion lift post-launch, sustained despite fewer promotions, plus a front-end solution for gendered SKUs without back-end impact.
Most agencies consider the job done when the task is finished. We consider the job done when your business grows. Backed by experience in building globally recognized apps and running our own e-commerce ventures, we offer a true merchant’s perspective. From pixel-perfect UX to proactive conversion optimization, we treat your project as our personal business card. A Genuine Business Ally: We don't just tick boxes. We align our goals with yours, ensuring that our work contributes directly to your bottom line. Built by Merchants, for Merchants: With experience running our own e-commerce projects and building global apps, we bring a practical, owner-centric perspective to your project. Proactive Optimization: We don’t wait for you to spot the gaps. We actively look for ways to improve UX and conversion rates while we work. Uncompromising Quality: We treat every pixel and line of code as a representation of our reputation. If it’s not perfect, it doesn’t leave our studio.
I’ve worked in e-commerce for over 15 years, specialising in Shopify-based growth, CRO, and international expansion for DTC brands. Leading e-commerce growth for established UK and international brands across beauty, wellness, and lifestyle My focus is on commercial performance, not surface-level design. I work hands-on across site architecture, conversion optimisation, analytics, and experimentation, often acting as a fractional Head of E-commerce or CRO lead for growing brands. I’m pragmatic, data-driven, and comfortable owning results end-to-end, from hypothesis through to implementation and measurement.
Full-Stack Media Buyer & Digital Marketing Consultant advising brands on scalable, data-driven growth strategies, with experience overseeing €100M+ in cumulative advertising spend. I specialize in paid media strategy and execution across Paid Social (Meta, TikTok) and Google Ads, partnering with leadership teams to design and optimize full-funnel media systems that align acquisition, conversion, and long-term revenue growth. Recent wins: Engineered a rapid turnaround of a loss-making e-commerce account, implementing a refined campaign framework that enabled profitable scaling from $40/day to $100/day within 24 hours, generating 5.43x ROAS Did $1.1m in top-line revenue on Black Friday by 1PM for an Athleisure brand with a 4.7x ROAS