I help Shopify & DTC brands fix unit economics, cashflow, and operational complexity - especially when scaling into the EU & UK. I’m an EU-based founder and operator with hands-on experience building and scaling a physical-product brand across 30+ countries via Shopify Plus and Amazon. I co-founded BrainGain, a home fitness brand that grew from a garage startup into an 8-figure, multi-market business serving 100,000+ customers. My experience spans the unglamorous but critical parts of scale: unit economics, pricing & VAT, sourcing, 3PLs, cross-border fulfilment, working capital, and marketplace vs DTC trade-offs. Today, I advise Shopify brands - particularly US-based founders expanding into Europe - on how to grow profitably, not just quickly. Most clients come to me when revenue is growing but margins, cashflow, or ops are breaking underneath the surface. My approach is practical and experience-led, focused on clarity, focus, and execution - helping founders double down on what works and avoid the distractions that quietly destroy margin.
Find the Best Shopify Experts in Italy
A store based in Italy gets Shopify's admin and checkout in Italian and Shopify Payments payouts in euro, so the platform is rarely what slows a launch down. Choosing who builds it usually is.
As of October 2026, 38 Shopify experts in Italy are listed on shopexperts: 29 agencies and 9 freelancers. Nearly all offer store setup and Shopify development, most also sell marketing and strategy, and most work in both Italian and English. A full-service agency is the norm here rather than the exception.
Fewer than a third publish a starting price, so expect to describe your project before you see a number. Compare the Italian profiles below, which come first, and ask two or three of them for a quote.
Top-rated Shopify experts in Italy
Freedom Finance is a boutique fractional CFO and accounting firm built exclusively for ecommerce brands. We work with founders who have outgrown basic bookkeeping and need real financial clarity to scale profitably. Our focus is on cash flow, inventory, unit economics, and decision-ready reporting — not just historical financials. We help ecommerce teams: Understand true profitability by product, channel, and offer Manage cash flow and inventory without surprises Build and maintain forecasts and 13-week cash flow models Improve gross margin, contribution margin, and ad efficiency Prepare clean, investor-ready financials We primarily support Shopify brands in the $1M–$50M+ range across DTC, subscription, and omnichannel ecommerce. Engagements are fixed-price and hands-on, with CFO-level ownership — not outsourced bookkeeping. If you’re looking for a financial partner who understands how ecommerce actually works, we’d love to help.
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Shopify developer with 8 years of hands-on experience building, migrating, and maintaining stores across industries including beauty, logistics, and lifestyle brands. I specialise in full theme builds from Figma designs, Online Store 2.0 development, complex migrations, subscription implementations, and international market expansions. I work with agencies and private clients, handling everything from quick fixes to full rebuilds. I'm based in Thailand (GMT+7) and work async-first, with availability for calls during EU/UK hours and early US timezones.
ShopiCraft | A Boutique Agency, Founded by a Former Shopify Employee I'm Daniel, and together with my co-founder Daulet, we run ShopiCraft — a boutique Shopify agency focused on solving the technical problems other developers won't touch. I spent years inside Shopify before going independent. Daulet brings 10 years of full-stack development experience from one of Europe's leading energy firms. Together, we help merchants turn their Shopify stores from basic storefronts into reliable revenue machines. We specialize in the technical work that sits between "good enough" and "actually scalable" — the custom apps, integrations, and automations that make your store work the way your business actually needs it to. What We Do: Custom App Development: Bespoke Shopify apps (public and private) built to solve specific workflow problems your business has outgrown. API Integrations: Complex third-party connections, ERP syncs, warehouse management systems, and custom data flows that need to just work. Store Builds & Redesigns: Full theme development, migrations, and rebuilds for brands ready to level up their storefront. Technical Consulting & Audits: Store performance reviews, app stack optimization, and strategic guidance on scaling your technical infrastructure. Automation & Workflows: Shopify Flow implementations, inventory systems, order routing, and multi-location logic that eliminate manual work. Training & Mentorship: Hands-on guidance for in-house teams learning to manage Shopify more effectively. How we work: Daulet handles all custom and public app development — the deep technical builds that require serious engineering. I handle client strategy, audits, consultations, store builds, and anything client-facing. This division means you get both: a developer who can actually build what you need, and a consultant who understands your business well enough to recommend the right solution. We work with brands that are either: Scaling quickly and need technical infrastructure that won't break under pressure Stuck with a Shopify setup that's actively holding back growth Tired of developers who disappear after delivery or agencies that can't execute custom work Our approach is different: We don't "sell" packages or push unnecessary apps. We diagnose what's actually broken, scope solutions honestly, and build things that last. No fluff, no vendor lock-in, no recurring retainers unless the work genuinely requires it. ShopiCraft is a boutique agency — which means you're working directly with the people who'll build your solution, not account managers reading from scripts. We focus on finding the most efficient, creative solutions to your specific pain points. If your developer ghosted you, your agency said "that's not possible," or you're pretty sure your store could do more but don't know where to start — that's exactly what we're here for. We're based in Dublin and Kazakhstan, working with Shopify and Shopify Plus merchants globally. Let's fix what's broken and build what's missing. 🔧
Chargeback and Fraud prevention Consultant Chargeback Manager Customer Support team Manager/Service Provider With more than 5 years of experience as a chargeback and fraud defense lead consultant in million-revenue companies and consulting firms, I'm able to develop the most efficient chargeback and fraud management strategy for your business model and control the implementation of the new processes from 0 to fully functional workflows. Your loss prevention will be as sophisticated as in indutry leading companies. No strings attached - my consultation is free and the charges are result based.
Fractional CFO and Accounting for 7&8 figure eCommerce businesses. Our team of 20+ experts helps you grow faster & more profitable. We specialize in multi channel eCom brands with books in Finaloop, QBO, Xero or Netsuite.
I’m Kev Wiles, a UK-based freelance SEO consultant with 12+ years’ experience helping Shopify and eCommerce brands grow organic revenue. I specialise in revenue-first SEO strategy, technical Shopify SEO, and high-intent collection/PDP optimisation turning rankings into measurable commercial results.
JudeLuxe is a specialist Google Ads agency for DTC eCommerce brands. We work with founders, CMOs, and heads of performance who care more about profit than platform dashboards. We focus exclusively on Google Ads across Search, Shopping, and Performance Max, with one organising principle: SKU-level profitability. If a product cannot make money after COGS, fees, returns, and payment timing, it does not get scaled. Simple, unpopular, effective. What we specialise in Campaign architecture built around SKU and margin tiers, not vague funnel stages Feed optimisation for Shopping and PMax at scale, including titles, imagery logic, pricing rules, and custom labels tied to profit POAS-led bidding frameworks that account for contribution margin, not just revenue Restructuring inherited Google Ads accounts that are “working” but opaque, bloated, or untrustworthy Scaling post-PMF eCommerce brands without torching cash flow or inventory Typical clients DTC or hybrid eCommerce brands selling physical products £500k to £10m in annual revenue £3k to £500k monthly Google Ads spend Shopify-first, often with messy or underutilised product feeds UK, US, Western Europe, and Australia Tech stack Google Ads, Merchant Center, GA4 Shopify and Magento Feed management via native Merchant Center, custom rules, and third-party tools where justified Attribution and profit layering with tools like Triple Whale and Northbeam, supplemented by client-side COGS and margin data Light scripting and automation for reporting, segmentation, and guardrails How we work We are deliberately narrow. No Meta. No TikTok. No full-funnel theatre. We give clients control, explainability, and commercial clarity. Every decision is traceable back to pounds, margin, and risk. If that sounds severe, good. It usually is.
TRMC is a Dubai-based digital agency and Certified Shopify Partner specializing in strategic web design and performance marketing for corporate and e-commerce brands ready to scale globally.
Stop giving discounts to everyone. Target window shoppers with time-limited discount offers. Growth Suite analyzes visitor behavior and makes time limited product discount offers. Adds a native discount countdown timer to every page to create authentic urgency. Seamless integration places product discount timers on product pages, and the cart page, creating a true authentic urgency. Each visitor receives a unique discount code; discount code is automatically applied in cart. When the countdown ends, the code—and any discount in cart—is removed. No coding or theme edits required. Offer discounts only to visitors who need a nudge. Auto-Applied Unique Codes: Real, one-time use codes that truly expire. Discount A/B Testing: Test different discount rates and offer durations. No-Code Setup & Customization: Install in minutes and match your brand design. Protect Your Margins: Exclude any product or collection from offers.
Italy's 38 Shopify experts: a large, full-service list
Most are agencies, and most sell everything. Of the 38 experts based in Italy, 29 are agencies and 9 are freelancers. Store Setup & Management appears on 36 profiles, Shopify Development on 35, and Marketing & Growth and Consulting & Strategy on 32 each. You can hire one Italian supplier from strategy through launch to campaigns; the useful question is which of those it does best.
Design and copy are well covered too. Design, UX & Branding is listed by 24 and Copywriting & Content by 20. Finance, Taxes & Compliance is the thinnest category, at 12.
Italian and English, with Spanish as a bonus. Italian appears on 36 profiles and English on 34, so you can brief in either. Ten list Spanish, two French and one Dutch. If Spain is your next market, a Spanish-speaking Italian team can review the translated storefront.
Rome first, then the rest of the country. Rome is the city named most often, and the other profiles are spread from Lombardy and Piedmont down to Campania and Sicily. For almost every Shopify job, sharing a city with your expert changes nothing. It matters for a boutique fit-out with POS, or for teaching shop staff to use the till.
The order of the listing. Experts based in Italy appear first. Scroll past them and the listing continues with experts based outside Italy who also take European clients, which widens the pool if nine local freelancers aren't enough.
What does a Shopify expert in Italy cost?
Just 11 of the 38 experts based in Italy show a starting price. The tiles are built from those 11 prices, in USD as listed in October 2026; profiles priced at zero are left out. With a sample this small, read them as a guide rather than a market rate.
Middle half of starting prices
$48 – $1,745
A wide band from a small sample
Median starting price
$65
Low, and easy to misread
Top quarter of listed prices
$1,745 – $10,000
A quarter of priced Italian profiles start here
Each figure is where an Italian expert's pricing opens, not a quote for your project. Half of the priced Italian profiles start at $65 or less and a quarter at $1,745 or more, so two experts' starting prices can sit far apart. Don't shortlist on that number alone.
What sets the real price. Product and variant count, a move from another platform, Italian only or several languages, POS in a physical shop, and whether campaigns are part of the job. Ask each expert for a fixed quote against the same written brief, with the exclusions spelled out.
Running a Shopify store from Italy: the set-up details
Shops and showrooms. A boutique in Italy can start taking card payments in person with a phone and the Shopify POS app. Italian stores get Tap to Pay with Shopify POS on iPhone and Android, as long as they use Shopify Payments. When it's time for proper kit, Shopify's own hardware store sells POS equipment to Italian merchants directly. A good Shopify POS setup expert syncs shop and online stock from day one.
Payouts in euro. Italian stores can switch on Shopify Payments, and payouts land in euro. Ask your expert to finish the Shopify Payments set-up early; a launch that waits on the payment account is a launch that slips.
VAT settings. Shopify Tax and Manual Tax are the two routes for a new Italian store. Manual Tax leaves the rates to you and can't be used for Union OSS reporting; OSS needs Shopify Tax, or Basic Tax if EU tax collection on your store predates 13 May 2026. Whichever route you take, filing and paying the VAT stay with you and your accountant, because Shopify does neither.
Italian end to end. The admin and checkout both support Italian. Staff run orders in Italian and customers check out in Italian, so the expert's language work is product data and content, not interface workarounds.
Italy's most-listed Shopify services
These are the six categories experts based in Italy list most often. Finance, Taxes & Compliance comes next, on 12 profiles.
Store Setup & Management
36 of 38 profiles: the usual starting point
Shopify Development
35 profiles: themes, custom sections and app integrations
Consulting & Strategy
32 profiles: audits, replatforming and growth plans
Marketing & Growth
32 profiles: SEO, paid campaigns and email
Design, UX & Branding
24 profiles: brand identity and theme design
Copywriting & Content
20 profiles: product descriptions and editorial pages
Questions to settle before hiring a Shopify agency in Italy
With 29 agencies and 9 freelancers based in Italy, both routes are open. An agency makes sense for a full build with design, copy and marketing, which most Italian agencies list. A freelancer suits a defined job, such as a theme fix, a small migration or an app integration, and usually means you talk directly to the person writing the code. Decide by scope, not by price.
No. Location and language are separate details on a profile, so check both. An expert outside Italy who speaks Italian can be a good fit for content and support. For POS in a physical shop or on-site staff training, someone based in Italy is easier to work with, and those experts appear first in the listing.
Ask before you sign. Only 12 of the 38 experts based in Italy list Finance, Taxes & Compliance. A good answer names the Shopify tax setting they'd use, explains why, and says what they'll hand your accountant at the end. A vague answer means you'll need a separate tax specialist alongside the build team.
You should. Thirty-two of the 38 Italian experts also sell marketing, so the agency may be the one opening your ad and analytics accounts. Make sure they're created under your business, with the agency added as a user. The same applies to the Shopify store, the domain and any custom theme code: put ownership in the contract, not in a handover email.
Yes. English appears on 34 of the 38 Italian profiles, so a brand based in another country can brief them directly. Check the expert has built for your market and not only for Italian shoppers, since payments, tax and checkout language differ by country. Ask to see one of their live stores that sells where you sell.