Work with Shopify developers experienced in the Horizon theme to customize layouts, improve performance, and support long-term growth.
Horizon theme experts help Shopify merchants customize and extend the Horizon theme while maintaining performance and compatibility with Shopify updates.
Services include: • Horizon theme customization and layout edits • UX and mobile optimization • Performance improvements • Custom sections and templates • Theme troubleshooting and support
Hiring a Horizon specialist helps ensure your store remains flexible and conversion-focused. Request a free quote from a vetted Horizon theme expert to customize or optimize your Shopify store.
10+ years, 500+ Shopify store owners, and countless successful projects—I'm a top-rated Shopify expert dedicated to helping brands improve their store's conversion, speed, functionality, and aesthetics. As the longest-serving developer at Shopexperts (formerly HeyCarson), I've built my reputation on meticulous attention to detail, reliability, and unwavering commitment to client success. My work speaks for itself —check out reviews from past clients who can attest to my dedication and results-driven approach.
I’m a seasoned web developer and Shopify specialist with over 5 years of experience delivering high-converting, beautifully designed online stores for clients worldwide. As a core member of the ShopExperts team, I’ve led and contributed to projects ranging from complete Shopify migrations to advanced customizations, always focusing on UX/UI best practices and modern e-commerce strategies. My approach blends technical excellence with creative vision: I believe that every brand deserves a digital presence as unique and inspiring as its mission. Whether you’re a startup seeking rapid growth or an established business looking to refresh your online store, I’ll help you unlock your site’s full potential. I specialize in all aspects of modern web development and optimization: From designing and building engaging websites, to customizing user experiences, integrating third-party tools, and ensuring your online presence performs at its best. My clients value my clarity, reliability, and my commitment to going the extra mile to achieve outstanding results. I’m passionate about staying ahead of e-commerce trends and turning challenges into growth opportunities. Let’s build the future of your brand, together.
I’m a Shopify & Shopify Plus Engineer with 9+ years of hands-on experience, specializing in building, optimizing, and scaling high-performing eCommerce stores. At ShopExperts, I work with growth-focused brands to deliver clean, conversion-driven Shopify solutions, from custom theme development and advanced Liquid/JavaScript customization to store migrations, speed optimization, and complex third-party integrations. My core strengths include: Shopify & Shopify Plus development Custom theme development and heavy theme refactors Site speed optimization & Core Web Vitals Wix / Magento / Squarespace / Square Up / Kajabi / WordPress → Shopify migrations with SEO preservation Custom apps, APIs, and system integrations CRO-focused UX improvements for higher conversions I’m known for my structured approach, clean code, and transparent communication. I don’t just “implement features”, I focus on long-term store health, scalability, and performance, ensuring merchants are set up for sustainable growth. If you’re looking for a reliable senior Shopify engineer who understands both the technical and business side of eCommerce, I’d be happy to help. Big ideas, small questions, or “help, my store is broken” moments — let’s talk on a free discovery call 💬 https://calendly.com/rabia234t/call
Shopify SEO and AEO Consultant–Let's get you found. I built my own Shopify store, The Kind Pet, to $50K in its first year organically with zero ad spend. That's the same structure I build for other stores: collections mapped to how people actually search, content that answers the question before they're asked, and a site that both Google and AI search engines can actually read. After 8+ years working in eCommerce (including building Shopify stores and helping brands double their traffic while growing organic revenue to 30–50% through SEO and conversion strategies), I made the move fully into Shopify growth consulting. What I work on: Site and navigation architecture by user intent Commercial keyword research paired with the collection build-out FAQ and AEO structure–mapped and marked up as schema Internal linking maps built for faster indexing Technical SEO and Core Web Vitals Backlinking SEO Content Marketing Conversion Rate Optimization Recent results: Skincare brand achieving $20K in Black Friday/Cyber Monday sales from organic sales Client organic revenue up 255% in one month, and a separate client up 104% in three months, following collection and keyword restructuring Repeat clients who return project after project once the structure is in place Types of clients: Small to medium-sized merchants Beauty, apparel, hardware, pets, etc. 2-6 year client lifetime–we strive for long-term partnerships Canadian merchants: I charge the same in USD and CAD, so you'll never have to pay for conversion.
At Slash Themes, we are a Shopify-focused commerce studio built to help ambitious brands launch, scale, and optimize high-performing storefronts with speed and precision. For over 7+ years, we’ve partnered with growing and enterprise merchants to architect Shopify and Shopify Plus experiences that are not only visually compelling but structurally built for scale. From complex replatforming projects to custom feature development, we create solutions that simplify operations, enhance customer journeys, and unlock new revenue opportunities. Our approach blends strategy, design, and deep technical expertise—covering custom theme development, custom app development, performance optimization, CRO, and data-driven enhancements. Every build is crafted with flexibility, speed, and long-term growth in mind, ensuring brands can evolve without limitations. More than a development team, we act as a dedicated Shopify partner—continuously refining, optimizing, and supporting the stores we build so our clients can focus on what matters most: growing their business. Core Shopify Services Shopify Store Setup & Configuration Shopify Theme Customization & Development Store Migration to Shopify (WooCommerce, Magento, etc.) Speed & Performance Optimization App Integration & Custom Functionality Bug Fixing & Troubleshooting Custom Design Implementation (Figma/PSD to Shopify) Ongoing Store Maintenance & Support ✦ With teams based in Germany and India, we support Shopify brands globally.
HAS MERIT is a studio crafting conversion-driven Shopify storefronts and building brands for ambitious companies. We design and develop polished sites that feel like real brands (not quick templates) and back them with brand identity systems that create lasting recognition. From strategy to branding to design to development, everything’s done in-house for a seamless process. We’re a great fit for brands seeking personalized brand design paired with thoughtful conversion strategy, without the agency fluff or freelance hit-or-miss. Building Digital Storefronts: Personalised Design - tailored layouts built to sell, not just look good. Custom Development - beyond just templates, crafted solutions for your brand. Conversion Optimisation - auditing and smarter UI/UX so you don’t leave money on the table. Brand & Identity Design - constructing a brand that stands out and connects. Seamless Integrations - payments, shipping, and tools connected without friction. We just helped an FMCG brand increase conversions by 56% and increased net sale by 86% within 30 days by tweaking their existing page. Female-founded by a designer/developer with experience across brands of all sizes, partnered with a commercial lead from top global CPGs and agencies, we blend design, strategy, and business insight to help brands stand out and scale. Our clients have been featured in Forbes, Vogue, Allure, mindbodygreen, Whole Foods and more
Logging in from Austin, TX, I'm a seasoned eCommerce and Conversion Rate Optimization(CRO) expert with over 20 years of experience in the online space, with 12 of those years in ecommerce, helping brands scale and maximize profitability. As the founder of MHT Media, I've led hundreds projects, leveraging data-driven strategies to optimize customer journeys generating real revenue. Here are some brands I've worked with. • Giantmouse (Shopify Plus) • Mad Viking Beard (Shopify Plus) • BlackMask Products (Shopify Plus) • ClaimSimple (WooCommerce) • Pastest (Shopify Plus) • Spaze (Shopify Plus) • And Arlen (Shopify)...and many others!
Klay Create is led by Yassine, a Shopify expert and product-focused builder with hands-on experience across strategy, development, and growth for DTC brands. With a strong background in Shopify theme development, CRO, and scalable eCommerce systems, Yassine works closely with brands to translate vision into high-performing storefronts that are built to convert and scale. Our team covers the full Shopify stack, from branding and UI/UX to custom theme development, CRO, and growth systems. We work with modern Shopify themes and custom builds, and we integrate best-in-class tools across email marketing, subscriptions, reviews, upsells, and analytics. Our tech stack includes Shopify (Online Store 2.0), custom Liquid and JavaScript development, Klaviyo, Recharge, Yotpo/ Judge.me, ReConvert, AfterShip, Gorgias, and performance and analytics tools to support scalable growth. Currently based in Southeast Asia, Klay Create operates as a fully remote studio and is available during U.S. business hours, ensuring smooth communication, real-time collaboration, and reliable ongoing support for North American brands.
Senior Shopify Developer with 10+ years of experience building, customizing, and optimizing Shopify and Shopify Plus stores. I specialize in theme development, Liquid, JavaScript, HTML/CSS, performance optimization, app integrations, and creating scalable eCommerce solutions tailored to business goals. I’ve worked across the full development lifecycle, from translating design concepts into responsive, high-performing storefronts to troubleshooting complex technical issues and improving conversion-focused user experiences. I’m also known for fast delivery, clean implementation, and reliable collaboration to deliver business-driven solutions on time.
Horizon is new enough that genuine experience varies sharply between developers. That's the main thing to screen for.
Ask how many Horizon builds they've shipped, and when. Horizon launched in 2025 and updates weekly. A developer who worked on it during beta and has shipped several stores since knows things that someone reading the docs this month does not — particularly around app compatibility and the settings with undocumented behaviour. Ask for live Horizon stores with dates.
If you're migrating from Dawn, get the scope right before you commit. There is no automatic migration path. Your current theme's customisations, custom sections, and app integrations all have to be rebuilt rather than ported, commonly 30-60 hours for a moderately customised store. Ask for a written inventory of what's being rebuilt before you agree a price, because "migrate us to Horizon" quoted without that inventory will change.
Have your app list ready. App compatibility is the most common source of unexpected cost. Older apps that inject into the variant picker, gallery, or cart drawer often break because those are now web components. Send your installed app list with the brief — a developer who knows Horizon can flag likely problems before starting rather than discovering them mid-build.
Ask about mobile performance specifically. Horizon's mobile PageSpeed has trailed Dawn, and some of the gap is configuration rather than architecture. A developer who has optimised Horizon on mobile will have specific opinions about animation settings and which choices cost what.
Consider whether you should migrate at all. If you're on a mature Dawn store with a custom design that performs well, the case for moving is weaker than the marketing suggests — you'd be paying for a full rebuild to reach roughly where you already are. Horizon is clearly where Shopify is investing, so the gap in what's buildable will widen, but that's an argument for planning a migration rather than rushing one. A good developer will say this.
How much does a Horizon theme developer cost?
Horizon work prices similarly to premium theme development, with migration projects at the higher end because they are rebuilds rather than upgrades. Typical ranges from developers listed on shopexperts:
Per project
$500 – $25,000
Small customisations to full Dawn migrations
Hourly rate
$70 – $200
Freelance developers to senior specialists
Monthly retainer
$600 – $4,500
Ongoing development and weekly update management
Small customisations and preset configuration run $500-$1,500. Custom block development — production-quality, properly scoped, editor-friendly — runs $800-$3,500 per block group depending on complexity. Dawn to Horizon migration runs $3,000-$25,000, driven by how customised the existing store is; the commonly quoted benchmark is 30-60 hours for a moderately customised store, and heavily customised stores run well beyond that.
App compatibility remediation, fixing apps that break against Horizon's web components, runs $600-$4,000 depending on how many apps are affected and whether workarounds or replacements are needed. Mobile performance optimisation runs $800-$3,000.
Ongoing retainers run $600-$4,500/month and are more relevant on Horizon than on other themes because Shopify ships updates weekly, which is an advantage if someone is watching and a source of surprises if nobody is. Horizon itself is free, so these fees are the entire cost. Request a free quote for a figure specific to your store.
What do Horizon theme experts do?
Most engagements are one or two of these:
Dawn to Horizon Migration
Manual rebuild of customisations, sections, and app integrations
Custom Block Development
Production blocks beyond AI generation, properly scoped and editor-friendly
App Compatibility Fixes
Apps breaking against web components and Shadow DOM
Mobile Performance Tuning
Animation settings, PageSpeed, Core Web Vitals on mobile
Preset and Design Configuration
The ten Horizon presets, typography, nested block layouts
B2B and Native Feature Setup
Volume pricing, quantity rules, quick order lists, variant swatches
Frequently asked questions about hiring Horizon theme experts
What does a Horizon theme expert do?
A Horizon theme expert handles Dawn to Horizon migration, custom block development beyond what AI generation produces, fixing apps that break against Horizon's web component architecture, mobile performance tuning, preset and design configuration across the ten Horizon themes, and native feature setup including B2B volume pricing and variant swatches. Horizon is new and updates weekly, so genuine hands-on experience varies a lot between developers.
How much does a Horizon theme developer cost?
$500 to $25,000 per project, $70 to $200 per hour, or $600 to $4,500 per month on retainer. Small customisations run $500-$1,500, custom block development runs $800-$3,500, Dawn to Horizon migration runs $3,000-$25,000, app compatibility fixes run $600-$4,000, and mobile performance work runs $800-$3,000. Horizon itself is free, so these fees are the entire cost.
Can I migrate from Dawn to Horizon automatically?
No. There is no automatic migration tool, and the block architectures are different enough that they don't translate cleanly. Migration is a manual rebuild of your customisations, custom sections, and app integrations — commonly quoted at 30-60 hours for a moderately customised store, and considerably more for heavily customised ones. This surprises most merchants, who reasonably expect a theme switch to be a theme switch. Get a written inventory of what's being rebuilt before agreeing a price.
Should I switch from Dawn to Horizon?
If you're opening a new store, start on Horizon — it's the default, the block system is more flexible, and Shopify is investing in it weekly. If you have a mature Dawn store with a custom design that performs well, the case is weaker: you'd pay for a full rebuild to arrive roughly where you already are, and Horizon's mobile performance has trailed Dawn. The strategic argument for migrating is that new Shopify features and tooling land on Horizon first, so the gap in what's buildable widens over time. That's a reason to plan a migration, not to rush one.
Why did my apps stop working after switching to Horizon?
Because Horizon's variant picker, gallery, cart drawer and predictive search are web components inside Shadow DOM, and app integration patterns written for Dawn-era themes often can't reach into them. Apps that inject markup or scripts into those areas — older upsell, swatch, reviews, and cart apps in particular — are the usual casualties. Fixes range from configuration changes to custom workarounds to replacing the app with a Horizon-compatible alternative, typically $600-$4,000 depending on how many are affected. Send your app list to any developer quoting a Horizon migration.
What's the difference between the ten Horizon themes?
They share the same engine. All ten are presets of the same underlying framework, with different default typography, hero sections, product cards, and section presets — they're tuned for different store styles rather than being architecturally different themes. The blocks, AI tools, and features are identical across all of them. That means picking a preset is a starting-point decision rather than a commitment, and swapping typography, colours and sections can make two stores on the same preset look entirely different.
Is Horizon faster than Dawn?
Not universally, and the honest answer is that it depends where you measure. Horizon has led on some desktop metrics, but its mobile PageSpeed has trailed Dawn by a meaningful margin — the gap is closing as Shopify ships updates, but it's real today. Some of it is configuration rather than architecture: the animation settings in particular have a measurable mobile cost, and choosing reduced motion recovers a chunk of it with little visual difference. Test on your own catalogue and on mobile data rather than trusting benchmarks, because catalogue size and app stack change the answer.
Does Horizon handle large catalogues well?
Less well than it handles small and mid-size ones. Horizon is strongest for brands where visual presentation and storytelling matter — fashion, lifestyle, and similar — with moderate catalogues. Reviewers testing catalogues past 500 products have found the browsing flow becomes cumbersome. If you run a large catalogue where fast product-finding is the priority, that's worth testing carefully on your own products before committing to a migration, and it may be a reason to stay on a theme built for catalogue depth.
Can I use Shopify's AI block generation instead of hiring a developer?
For simple blocks, often yes — describe what you want in plain English and Shopify Magic generates the markup, which is genuinely useful for straightforward content blocks. Where it falls short is production work: blocks that need to be properly scoped, maintainable, editor-friendly for non-technical team members, and stable across Horizon's weekly updates. The practical pattern is using AI generation for quick content blocks and a developer for anything that becomes part of your store's structure.
The right Shopify expert is a form submission away
Your store deserves an expert's touch. Post your project now, the first matches usually land within the hour.
'%20style='mix-blend-mode:plus-lighter'%3e%3cpath%20d='M293.421%2055.9546H463.536L701.016%20775.916H55.9546L293.421%2055.9546Z'%20fill='url(%23paint0_linear_0_18)'/%3e%3c/g%3e%3cdefs%3e%3cfilter%20id='filter0_f_0_18'%20x='0'%20y='0'%20width='756.971'%20height='831.87'%20filterUnits='userSpaceOnUse'%20color-interpolation-filters='sRGB'%3e%3cfeFlood%20flood-opacity='0'%20result='BackgroundImageFix'/%3e%3cfeBlend%20mode='normal'%20in='SourceGraphic'%20in2='BackgroundImageFix'%20result='shape'/%3e%3cfeGaussianBlur%20stdDeviation='27.9773'%20result='effect1_foregroundBlur_0_18'/%3e%3c/filter%3e%3clinearGradient%20id='paint0_linear_0_18'%20x1='360.25'%20y1='55.9546'%20x2='360.25'%20y2='739.522'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%23818DBF'/%3e%3cstop%20offset='1'%20stop-color='%23818DBF'%20stop-opacity='0'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e)
'%20style='mix-blend-mode:plus-lighter'%3e%3cpath%20d='M27.9773%2027.9773H198.092L198.119%20747.938H27.9962L27.9773%2027.9773Z'%20fill='url(%23paint0_linear_0_16)'/%3e%3c/g%3e%3cdefs%3e%3cfilter%20id='filter0_f_0_16'%20x='0'%20y='0'%20width='226.096'%20height='775.916'%20filterUnits='userSpaceOnUse'%20color-interpolation-filters='sRGB'%3e%3cfeFlood%20flood-opacity='0'%20result='BackgroundImageFix'/%3e%3cfeBlend%20mode='normal'%20in='SourceGraphic'%20in2='BackgroundImageFix'%20result='shape'/%3e%3cfeGaussianBlur%20stdDeviation='13.9887'%20result='effect1_foregroundBlur_0_16'/%3e%3c/filter%3e%3clinearGradient%20id='paint0_linear_0_16'%20x1='94.807'%20y1='27.9773'%20x2='94.807'%20y2='711.545'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%23818DBF'/%3e%3cstop%20offset='1'%20stop-color='%23818DBF'%20stop-opacity='0'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e)
'%20style='mix-blend-mode:plus-lighter'%3e%3cpath%20d='M558.852%2083.9319H728.967L1203.93%20803.893H83.9319L558.852%2083.9319Z'%20fill='url(%23paint0_linear_0_14)'/%3e%3c/g%3e%3cdefs%3e%3cfilter%20id='filter0_f_0_14'%20x='0'%20y='0'%20width='1287.86'%20height='887.825'%20filterUnits='userSpaceOnUse'%20color-interpolation-filters='sRGB'%3e%3cfeFlood%20flood-opacity='0'%20result='BackgroundImageFix'/%3e%3cfeBlend%20mode='normal'%20in='SourceGraphic'%20in2='BackgroundImageFix'%20result='shape'/%3e%3cfeGaussianBlur%20stdDeviation='41.966'%20result='effect1_foregroundBlur_0_14'/%3e%3c/filter%3e%3clinearGradient%20id='paint0_linear_0_14'%20x1='625.681'%20y1='83.9319'%20x2='625.681'%20y2='767.499'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%23818DBF'/%3e%3cstop%20offset='1'%20stop-color='%23818DBF'%20stop-opacity='0'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e)
