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Most wholesale on Shopify starts as a workaround: a hidden discount code, a password-protected page, invoices typed up by hand. It holds until a few trade accounts want their own prices and payment terms.
Shopify B2B experts turn that workaround into a proper trade channel. They map how your buyers order, set up company accounts, price lists and terms with Shopify’s native B2B features, and check whether your current plan can carry it. The better ones also work on growth: signing new stockists and getting existing ones to reorder without being chased.
ERP integration is a separate job with its own specialists, and moving to Shopify Plus for reasons beyond B2B is a question for Plus consulting. For a plain explanation of the features themselves, read the B2B and wholesale guide first.
Shortlist a few experts below and have each one quote against the same trade price list.
We specialise in working with Fashion, Beauty and Jewellery retailers - developing sites, crafting e-commerce strategies and CRO optimisation. Our clients have included The Couture Club LTK The Edit LDN Emello Ed Hardy Doll Beauty WAWWA RASCALS LOOPI & more!
Over the past 10 years, I’ve built a deep, hands-on understanding of how every part of an eCommerce operation fits together, from website UX, retention marketing (email/SMS), and CX optimization to backend systems like ERP, shipping, and software infrastructure. While I’ve worked across the full stack, my focus is clear: helping DTC and B2B brands grow smarter, leaner, and more profitably through eCommerce strategy that actually works. Platform Expertise: Shopify (Plus), Klaviyo, Attentive, Gorgias, Richpanel, Shipstation, Netsuite, Amazon, Meta Ads, Google, TikTok Shop
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We are a digital agency - with our HQ at Patch in York - who focus on brand & product storytelling. We carefully curate, design & build websites that tell people why your brand is special, and why your products are better. Whether it's optimising for conversions or crafting seamless digital experiences, we provide the tools, experience and insights to grow your brand. From design to strategy, we handle the details, so you can focus on what you're great at. We work across liquid themes and headless sites with Shopify - as well as custom builds for growing brands. Get in touch today for a consultation.
I work with founder-led e-commerce brands as a strategic finance partner, helping bring clarity to pricing, profitability, cash flow, and growth decisions. I’m not a traditional fractional CFO—and that’s intentional. Most e-commerce founders know their revenue. Far fewer truly understand where they’re making money, where they’re losing it, and what to do next. Before doing this work, I was a brand owner myself. I’ve sat in the same seat, made the same tradeoffs, and felt the same pressure that comes with trying to grow without breaking the business. That experience shapes how I show up for clients. A lot of the value I provide doesn’t live in spreadsheets. It comes from helping founders think through tough, often messy decisions with real numbers behind them—and without feeling like they’re doing it alone. Some of the ways I typically help: • Understanding true contribution margin by product and sales channel • Pricing and unit-economics decisions that actually improve profitability • Setting realistic ROAS and CPA targets that align with cash flow • Forecasting and planning so surprises are minimized • Acting as a sounding board as the business scales and decisions get heavier I don’t replace your bookkeeper or accountant. I help make sure the numbers are structured in a way that’s actually useful—and then help translate them into clear, actionable decisions. I try to be direct, accessible, and generous with my time and perspective. The best work happens when founders feel comfortable asking real questions and having honest conversations. Best fit: founder-led e-commerce brands doing meaningful volume who want clarity, confidence, and a true thought partner—not just reports.
We’re a London-based Shopify e-commerce agency partnering exclusively with luxury brands, enterprise clients, and ambitious D2C companies. Most agencies build stores. We build strategic advantages for clients who need measurable returns and are ready to leverage the power of Shopify as a platform and engine for growth. We approach every project as a business challenge first, a technical challenge second. Before designing or writing code, we immerse ourselves in your commercial objectives and customer behaviour, ensuring every decision ties to measurable outcomes. Our technical excellence in visual/UX design, bespoke theme development, complex app integrations, headless commerce, and merchant operations is paired with strategic ecommerce thinking that challenges assumptions. We work with brands that have ambitious growth targets and view e-commerce as a strategic asset. We measure success by your metrics: conversion rates, average order values, and customer lifetime value. If you’re ready for a conversation about your goals and how we can deliver them for your business.
With over 13 years of experience on Shopify, Hatch are a certified Shopify Plus Partner, delivering beautifully engineered ecommerce experiences for a wide range of global clients, across various industries. How we help Shopify and Shopify Plus businesses: Considered visual and UX design Custom Shopify development App integrations Growth retainer services Ongoing store maintenance Ecommerce strategy
Ecom Swift LLC is an affordable digital marketing company serving Shopify since 2018 with 900+ satisfied customers. We serve clients worldwide. Low sales? Find out why ➜ https://audit.ecomswiftllc.com/ Whatsapp💬: +1 631 251 1767 Email 📧: [email protected]
With over a decade of proven expertise in Shopify and Shopify Plus, and 16,000+ active customers, MLVeda partners with high-growth startups and global enterprises to deliver scalable, end-to-end Shopify solutions. Your trusted Shopify experts. Visit us at www.mlveda.com
We do not solicit. Verify you're speaking to me 646-683-9374. We build high-performing Shopify stores backed by proven results. Trusted by leading automotive, beauty, and lifestyle brands for clean design, seamless functionality, and conversion-focused user experiences.
📞 1 (604) 256 9191 We specialize in Shopify design, setup, marketing and development. We work with many small businesses and start ups to help them reach success at an affordable rate. We cater to clients of any budgets.
Write the requirements list before the first call. Note how many price lists you run, which accounts get payment terms, and who orders at each buyer: one head office or several branches. Add which customers are tax-exempt and whether sales reps place orders for them. Your plan, the scope and most of the quote follow from that list.
Decide if you’re buying advice or a build. Of the 493 experts listing this service on shopexperts in September 2026, 90 of the first 100 are agencies, and agencies tend to quote for implementation. If you want a requirements document and a recommendation first, ask for it as a separate fixed-price piece of work.
Ask to see a trade account they built. A Shopify B2B agency worth hiring can walk you through a real buyer’s journey: how the account was approved, what the buyer sees after logging in, how minimums and price breaks behave in the cart, and how the invoice arrives. Retail storefronts alone don’t count.
Test how they think about plans. Ask whether your setup fits your current plan or needs Plus. Someone who knows the platform will ask how many catalogues you need before answering. “B2B means Plus” is an out-of-date answer.
Check the growth side separately. Plenty of agencies configure B2B well and have never helped a brand sign a stockist. If you want help recruiting trade accounts or running a reorder programme, ask what they did for a previous client after launch, and who on their team did it.
Warning signs in a proposal. A separate wholesale store pitched as the default, with no discussion of running B2B inside your existing one. Custom pricing code for something native price breaks already handle. No plan for moving current trade customers, their terms and their open invoices across.
The basics don’t need Plus. On Basic, Grow and Advanced as well as Plus, B2B covers company accounts with their own locations, net terms, price breaks, quantity rules, draft orders, PO numbers and a quick order list for buyers who reorder the same lines. A brand with a handful of trade customers on one wholesale price list rarely needs more.
The limit that bites is catalogues. Plans below Plus allow three active B2B catalogues, assigned through B2B markets rather than to individual companies. A standard trade list, a distributor list and one list for a second region or buyer group use the whole allowance, so count yours before anyone quotes.
Plus removes the cap, assigns catalogues account by account and adds staged payments. Deposits, part-payments and a payment request with each fulfilment are Plus features, and they matter for made-to-order runs, large seasonal pre-orders and buyers who pay as each shipment leaves.
That fixes the order of work. Requirements come first, then the plan decision, then the build — reverse it and you either pay for Plus you don’t use or rebuild once you hit the catalogue cap.
Configuration doesn’t find stockists. The trade channel grows through work a good expert designs alongside the build:
- Trade account onboarding: a short application, quick approval and a clear first order.
- Reorder prompts timed to each buyer’s usual cycle, with the quick order list doing the rest.
- Minimums that protect margin, set so the smallest allowed order still covers picking, packing and shipping.
The biggest swing factor is whether your B2B fits native features on your current plan or needs a Plus build. The tiles show typical market ranges and what listed experts charge to start.
B2B strategy and requirements
Pricing, terms, catalogues, channel plan
Plus B2B implementation
Companies, catalogues, terms, theme, workflows
Starting prices on shopexperts
Median $2,500 among 16 claimed profiles
The strategy tile covers account structure, price lists, terms, minimums and a plan for signing stockists. The implementation tile is a full Plus build; B2B on a lower plan usually costs less, because there are fewer catalogues to configure and no staged payments. Only 16 of the 493 listings on shopexperts carry a published starting price (September 2026), and that’s where the third tile comes from.
Within any tier, price rises with each extra catalogue, each system that needs order data, and each existing trade account that has to move across with its terms intact.
Request a free quote with your plan, your number of trade accounts and price lists, and the systems that need order data.
Scope varies from firm to firm, so check which of these a proposal actually includes:
Buyers, locations, terms, tax status and who places orders
Price breaks, quantity rules and minimums by account
Native B2B on your current plan or a Plus implementation
Trade applications, approval rules and first-order setup
Reorder prompts, quick ordering and repeat-order routines
PO numbers, draft orders, terms and payment follow-up
Usually not. With B2B built into Shopify, trade buyers log in to the same storefront and see their own catalogue, prices and terms, while retail shoppers see nothing different. A second store doubles product updates, stock syncing and app costs. It still makes sense when wholesale runs under a different brand or legal entity, or when trade buyers need a storefront that looks nothing like your retail one.
Two things. First, how catalogues reach buyers: below Plus they are assigned through B2B markets, while Plus assigns a catalogue directly to one company or location, which is how account-by-account pricing works. Second, custom logic: custom apps built with Shopify Functions need Plus (public ones work on any plan), as do checkout UI extensions in the information, shipping and payment steps, which matters if buyers need fields beyond the PO number. Scripts-based wholesale pricing stopped on 30 June 2026 and needs rebuilding with Functions.
Start with the demand you already have: retail orders shipped to business addresses, emails asking whether you sell wholesale, and shops that already stock similar brands. Give them a trade application page that states your minimums, terms and delivery times upfront. A wholesale consultant can build the prospect list and the pitch, but your terms still have to make you worth a shop’s shelf space.
Work it out rather than picking a round number. Take what it costs to pick, pack and ship a trade order, add the margin you need at wholesale prices, and find the order size where both are covered. Quantity rules can enforce case packs and minimum units per product; an order-value minimum may need extra setup, so ask how the expert would enforce it. Revisit the figure once real orders arrive.
Yes. Staff can create draft orders for a company location at that location’s prices and terms, then send them for the buyer to review and pay. That suits buyers who order by phone, by email or at trade shows. Decide early which reps can order for which accounts and how their orders are credited, because commission disputes start with unclear records.
Build the company list before anyone logs in: each business, its locations, the catalogue it should see, its payment terms and any tax exemption. Clean duplicates first, because the same shop often exists as several retail customer records. Invite buyers once prices are checked, and leave invoices raised in your old system to be paid there, so nobody has two balances to reconcile.
