Shopify Performance & Front-end Developer | 10+ Years Building Fast, Custom Stores I’ve spent over 10 years building, customizing, and speeding up Shopify stores for brands of all sizes. I build custom themes and apps, fix slow pages, improve how a store looks and works on desktop and mobile, and handle Shopify Plus checkout customization with Functions. I care about work that is reliable on launch day and still holds up months later, so I stay available after delivery. Proud father of Radost. What I do Custom themes, apps, and front-end features, built to fit your store Shopify Plus Functions and checkout customization CRO & Speed optimization and Core Web Vitals, including advanced CLS fixes UX improvements that make your products easier to find and buy, on desktop and mobile What sets me apart Reliability. Good development doesn’t end at launch, so I stay available for support, improvements, and fast problem-solving. Clients get one person who knows their store and answers quickly, before and after delivery. Free Store Quick Look Send me your store link and within 3 business days I’ll send a one-page summary covering: Your biggest speed problem, explained in plain language A first look at your apps: how many are installed, what looks wrong, and which ones could be replaced with custom theme code Three things on your mobile shopping path that I would fix first, each with a screenshot It’s free, there’s no commitment, and I change nothing on your store. If you’d like the issues fixed, we go ahead step by step: I confirm the scope, and you approve each step. I take a limited number each week, for established stores. Canvas services (new Shopify feature) Canvas store-build sprint For new launches and smaller merchants who want a custom store fast. Kickoff call to define your brand, products, audience, and goals AI-assisted design direction: I write the brief and guide Sidekick in Canvas, then refine the result with direct edits and QA Responsive QA on mobile, tablet, and desktop, covering product, collection, cart, and checkout flows Core Web Vitals and layout shift check before launch Launch, walkthrough, and a post-launch support window of 14 days Working with me Whether it’s a full store build, advanced customization, a Canvas build, or performance tuning, you get clear communication, consistent quality, and dependable support. Not sure where to start? Send me your store link for a free Quick Look.
Find the Best Shopify Experts in Israel
Every expert based in Israel on shopexperts lists Hebrew, and every one lists English. A store selling at home and abroad can work with any of them in either language.
As of October 2026, 9 Shopify experts in Israel are listed here: 7 agencies and 2 freelancers, with Tel Aviv the city that appears most on their profiles.
A small pool has an upside. You can read every local profile in one sitting and shortlist on fit rather than volume. Core build work is well covered. Content and tax are the gaps, which is where the wider listing comes in.
Work through the profiles below, then send a brief, in Hebrew or English, to your top three.
Top-rated Shopify experts in Israel
10+ years, 500+ Shopify store owners, and countless successful projects—I'm a top-rated Shopify expert dedicated to helping brands improve their store's conversion, speed, functionality, and aesthetics. As the longest-serving developer at Shopexperts (formerly HeyCarson), I've built my reputation on meticulous attention to detail, reliability, and unwavering commitment to client success. My work speaks for itself —check out reviews from past clients who can attest to my dedication and results-driven approach.
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I’m a seasoned web developer and Shopify specialist with over 5 years of experience delivering high-converting, beautifully designed online stores for clients worldwide. As a core member of the ShopExperts team, I’ve led and contributed to projects ranging from complete Shopify migrations to advanced customizations, always focusing on UX/UI best practices and modern e-commerce strategies. My approach blends technical excellence with creative vision: I believe that every brand deserves a digital presence as unique and inspiring as its mission. Whether you’re a startup seeking rapid growth or an established business looking to refresh your online store, I’ll help you unlock your site’s full potential. I specialize in all aspects of modern web development and optimization: From designing and building engaging websites, to customizing user experiences, integrating third-party tools, and ensuring your online presence performs at its best. My clients value my clarity, reliability, and my commitment to going the extra mile to achieve outstanding results. I’m passionate about staying ahead of e-commerce trends and turning challenges into growth opportunities. Let’s build the future of your brand, together.
I’m a Shopify & Shopify Plus Engineer with 9+ years of hands-on experience, specializing in building, optimizing, and scaling high-performing eCommerce stores. At ShopExperts, I work with growth-focused brands to deliver clean, conversion-driven Shopify solutions, from custom theme development and advanced Liquid/JavaScript customization to store migrations, speed optimization, and complex third-party integrations. My core strengths include: Shopify & Shopify Plus development Custom theme development and heavy theme refactors Site speed optimization & Core Web Vitals Wix / Magento / Squarespace / Square Up / Kajabi / WordPress → Shopify migrations with SEO preservation Custom apps, APIs, and system integrations CRO-focused UX improvements for higher conversions I’m known for my structured approach, clean code, and transparent communication. I don’t just “implement features”, I focus on long-term store health, scalability, and performance, ensuring merchants are set up for sustainable growth. If you’re looking for a reliable senior Shopify engineer who understands both the technical and business side of eCommerce, I’d be happy to help. Big ideas, small questions, or “help, my store is broken” moments — let’s talk on a free discovery call 💬 https://calendly.com/rabia234t/call
Turn Your Shopify Store Into a Reliable Sales Engine If you're looking for a Shopify developer who understands both the technical side and the business outcomes behind it, you're in the right place. As a Shopify Certified Developer with 10+ years of hands-on experience, I've worked with 100+ brands across fashion, apparel, beauty, food, fitness, and electronics to build stores that are fast, scalable, and built to convert. Whether you're a founder launching your first store or an established brand ready to level up, I bring the expertise to get you there. What Gets Delivered: Every project is approached with one goal, growth. Here's what that looks like in practice: Custom Shopify Theme Development — Figma and Adobe XD designs transformed into clean, maintainable Liquid-based themes optimized for performance and long-term scalability Store Redesigns & UX Improvements — Navigation restructured, friction points removed, and user journeys refined to drive more conversions without disrupting live traffic Speed & Performance Optimization — Core Web Vitals improvements, faster page load times, and technical SEO fixes that directly impact search rankings and reduce bounce rate Custom Feature Development — Bundles, upsells, subscriptions, loyalty programs, and third-party API integrations tailored to specific business models Store Migrations & Ongoing Support — Smooth, low-risk platform migrations and dependable technical maintenance that keep operations running without interruption Why Brands Keep Coming Back: Every architecture decision, layout choice, and integration is guided by one question: Does this help the business grow? Clean code and structured development aren't just standards — they're what make a store reliable at scale. Founders launching from scratch, in-house teams needing a trusted technical collaborator, and agencies looking for a dependable Shopify specialist, all have found long-term value in this kind of partnership. Ready to Grow Your Shopify Store? Whether it's a full custom build, a performance overhaul, or targeted improvements to boost conversions, let's map out a clear path forward. Reach out to discuss your goals and what's possible.
I'm a Shopify developer with years of hands-on experience building and scaling e-commerce stores — from custom theme development to conversion rate optimization and third-party integrations. I've worked with brands like Après Nail and through platforms like Storetasker, delivering solutions that look great and perform even better. I specialize in Liquid programming, frontend development, and UI/UX enhancement. Whether you need a full theme build, a tricky app integration, or a speed and SEO overhaul, I bring a detail-oriented approach that gets results — not just code. I leverage AI tools like ChatGPT and GitHub Copilot throughout my workflow — drafting Liquid logic faster, QA-testing edge cases, and generating content-ready section structures. This means faster turnaround, fewer revisions, and more value for your budget. My background spans custom store builds, GA4 + GTM tracking setups, Klaviyo integrations, loyalty app configurations, A/B testing, and cross-functional collaboration with design and marketing teams. I treat every project like it's my own store on the line. I'm a Computer Software Engineering graduate and Growth Collective certified in Creative Website Design (Shopify). Let's build something that converts.
At Slash Themes, we are a Shopify-focused commerce studio built to help ambitious brands launch, scale, and optimize high-performing storefronts with speed and precision. For over 7+ years, we’ve partnered with growing and enterprise merchants to architect Shopify and Shopify Plus experiences that are not only visually compelling but structurally built for scale. From complex replatforming projects to custom feature development, we create solutions that simplify operations, enhance customer journeys, and unlock new revenue opportunities. Our approach blends strategy, design, and deep technical expertise—covering custom theme development, custom app development, performance optimization, CRO, and data-driven enhancements. Every build is crafted with flexibility, speed, and long-term growth in mind, ensuring brands can evolve without limitations. More than a development team, we act as a dedicated Shopify partner—continuously refining, optimizing, and supporting the stores we build so our clients can focus on what matters most: growing their business. Core Shopify Services Shopify Store Setup & Configuration Shopify Theme Customization & Development Store Migration to Shopify (WooCommerce, Magento, etc.) Speed & Performance Optimization App Integration & Custom Functionality Bug Fixing & Troubleshooting Custom Design Implementation (Figma/PSD to Shopify) Ongoing Store Maintenance & Support ✦ With teams based in Germany and India, we support Shopify brands globally.
InsCoder is Hong Kong’s Shopify Platinum Partner, specializing in secure, scalable AI-powered e-commerce for leading brands.
Most Shopify stores appear great, but they often fail under the hood. I’ve spent 10 years ensuring that doesn't happen. From custom theme architecture to sophisticated API integrations (CRMs, fulfillment, and custom apps), I provide full-stack solutions that streamline your operations and maximize ROI. What I bring to your project: Precision Frontend: Custom-coded interfaces using React/Vue and Next.js for a lightning-fast, 'app-like' feel. Full-Stack Logic: Deep expertise in Liquid and Shopify APIs to automate your backend and sync your tech stack. Strategic Optimization: A relentless focus on SEO, site speed, and UX that drives actual sales. Whether you need a headless setup or a high-converting custom theme, I offer the agility of a boutique agency with the technical depth of an enterprise team.
Shopify stores that earn their keep. I run Graftstudio, the technical and commercial lead for mid-market DTC brands on Shopify Plus. Brands bring me in when the store has outgrown the people who set it up. I find what it's costing, fix what the numbers say pays, and measure every change. In 15+ years I have partnered with over 160 brands that generate £80m in sales across their stores. Cult Gaia, Victoria Beckham, Gymshark, Seafolly and Ireland's largest salon group among them. I'm a Shopify Plus Partner, and three in four brands come back. I take on a small number of brands at a time, offering audits, fix sprints and fractional store ownership.
Nine profiles, two languages on every one
Seven agencies, two freelancers. Agencies dominate, but two freelancers in a pool of nine is a genuine option when you need one developer on a defined task. Agencies make more sense when the brief spans design, build and campaigns.
Tel Aviv leads. More profiles name it than any other city. Shopify work happens in the admin and over calls, so location is rarely decisive, but an in-person kickoff is easy to arrange if you want one.
Hebrew and English throughout. All 9 list both. Russian, Italian and Spanish turn up once each. If you sell to customers in one of those languages, ask that expert whether they write in it or only speak it.
Strong on build, thin on content. Store setup and management is on all 9 profiles and Shopify development on 8. Five list marketing and growth, and five list consulting and strategy. Copywriting and content shows up on just 2. No one lists finance, taxes and compliance at all. If your project depends on Hebrew copywriting or careful tax configuration, plan for that gap early.
What comes after the local profiles. The listing opens with the Israel-based experts. Below them sit specialists based abroad who take on Middle East projects, the place to look for the content and tax skills the local list lacks.
Hebrew-first or skills-first: choosing who builds an Israeli store
For an Israeli store, staying local or going regional usually turns on Hebrew. Four questions settle it.
Does the store need Hebrew written well? If Hebrew product copy, emails and support pages carry the brand, start local. Every expert based here works in Hebrew; you can't assume that of experts elsewhere.
Is the hard part technical or commercial? A payment provider integration or a theme rebuild plays to the local list's strength. A content-led relaunch or a tax clean-up is where the regional list earns its place.
Will you need support after launch? Ongoing support works best with overlapping hours and a shared language, and local teams give you both by default. A regional expert can match that, but get their availability in writing.
Are most orders shipping abroad? If so, an expert who has built for your destination markets may matter more than proximity. Ask for live stores selling into the countries you target.
Shortlist one local and one regional expert and give both the same brief. The questions each one asks back will tell you more than the gap between their prices.
What an Israeli Shopify store needs set up differently
Shopify Payments isn't an option in Israel. Stores based in Israel connect a third-party payment provider instead, and price in Israeli new shekels. Your expert should shortlist providers that work with Shopify, go through their fees and payout terms with you, and test purchases, refunds and declined cards before go-live.
No automated tax. Shopify supports only Manual Tax for Israel, so Shopify Tax and Basic Tax are off the table. The merchant sets the rates, or a third-party tax app manages them. Agree up front who enters them, who checks them, and who updates them when they change.
Hebrew works in the admin, not at checkout. Your staff can run the Shopify admin in Hebrew. Shopify doesn't list Hebrew as a checkout language, though, so a Hebrew storefront passes shoppers into a non-Hebrew checkout at the point of payment. A good expert shows you that step on a test order and words the storefront around it. Ask, too, to see a right-to-left storefront they've already shipped.
POS kit is a separate purchase. Shopify's hardware store won't deliver to Israel. For a shop or market stall, your expert should pick devices Shopify supports and buy them through outside retailers, checking compatibility before any money changes hands.
Where Israel's Shopify experts focus
Five categories appear across the nine Israeli profiles, and most experts list several.
Store Setup & Management
On all 9 Israel-based profiles
Shopify Development
Listed by 8 of the 9: themes, integrations, custom work
Marketing & Growth
5 profiles; ask for Hebrew ad and email examples
Consulting & Strategy
5 profiles; worth a call before replatforming or exporting
Copywriting & Content
Only 2 list it, so plan Hebrew copy early
Before hiring for an Israeli store: common questions
Only if the job needs several skills. A freelancer suits one defined task: a theme change, a provider connection, a speed fix. An agency puts design, development and project management in one team for a full build, and prices that coordination in. With seven local agencies and two freelancers, line up a remote freelancer too if you go that route, so you have a real choice.
It depends on your order volume, the currencies you sell in and how you want payouts handled. Ask your expert to set out two or three options that support Shopify and the shekel, with fees and payout terms side by side, and to explain what changes if you start selling abroad.
Usually the expert building your store enters them, using figures your accountant provides. Shopify offers only Manual Tax for Israel, so there's no automatic calculation to fall back on, and keeping rates current is your job. If you sell into several countries, a tax set-up specialist from the wider listing can configure that as a small separate project.
Your product count, the payment provider you've picked or want advice on, which pages need Hebrew and which need English, the countries you ship to, who will maintain tax rates, and a launch date. Include a few stores you admire and what you like about each. Experts can't price a vague brief well, and the good ones will tell you so.
Technically, yes, since the work is done in the Shopify admin. The risk is the language: someone who doesn't read Hebrew can't spot a broken layout, a clumsy translation or a product title cut off mid-word. If you hire from outside Israel, budget for a native Hebrew speaker to review every template before launch.